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★绝密考试结束前2023年1月全国普通高等学校招生统一考试上海春考英语仿真模拟试卷(一)I.ListeningComprehensionSectionA(第1-10题,每题1分;第11-20题,每题1.5分;共25分)SectionADirecti
ons:InSectionA,youwillheartenshortconversationsbetweentwospeakers.Attheendofeachconversation,aquestionwillbeaske
daboutwhatwassaid.Theconversationsandthequestionswillbespokenonlyonce.Afteryouhearaconversationandthequestionaboutit,readthefourpossibleanswers
onyourpaper,anddecidewhichoneisthebestanswertothequestionyouhaveheard.1.A.Ataconcert.B.Atarestaurant.C.Atanartmu
seum.D.Ataflowershop2.AHeroldclassmate.B.Herhusband.C.Herprivatedoctor.D.Herson'steacher3.ASI0.B.$8C.S18.D.$124.A.BrotherandsisterB.Doctoran
dpatientC.TeacherandstudentD.Interviewerandinterviewee5.ASheisafraidofgettingfatB.Sheenjoysice-creamC.Sheismuchtoothin
D.Shedoesn'tcareforice-cream6.A.ApairoftrousersB.Asuit.C.Acoat.D.Ablouse7.A.ThewomanshouldhavecomplainedtoherneighborB.Thewomanshouldstayoutuntilthen
eighborsarequietCThewomanshouldhavestayedatthelibrary.D.Thelabwillbeabetterplace.8.A.Themancouldn'twaittoseeSusan.B.Susaniseagertopass
theinformationsheknowsC.SusantalkstopeopleonlyonthephoneD.Themanalwaysknowsthelatestnewsintown9.A.Shedoesn'tminditastheroadconditionsare
good.B.Sheistiredofdrivinginheavytraffic.C.SheisunhappytohavetodrivesuchalongwayeverydayD.Sheenjoysitbecauseshe'sgoodatdrivin
g.10.A.ItwashardtogetridofthesalesmanB.Theproductsthatthesalesmanwassellingwerenotgood.C.Thesalesmankeptmakingstopsonth
ewayD.Itwasawasteoftimetotalkabouttheproducts.SectionBDirections:InSectionB.youwillheartwoshortpassage
sseveralandonelongerconversation,andyouwillbeaskedseveralquestionsoneachofthem.Thepassagesandtheconversationwillbereadtwice,butthequestionswi
llbespokenonlyonce.Whenyouhearaquestion,readthefourpossibleanswersonyourpaperanddecidewhichoneisthebestanswerto
thequestionyouhaveheard.Questions11through13arebasedonthefollowingpassage.11.A.Tointroducethetouristsite.B.Toinformtherulesoftouris
ts.C.Toattractmoretourists.D.Towelcomethetourists.12.A.Warmclothesandsomebelts.B.Warmclothesandsunglasses.C.Sunglassesandfireworks
.D.Sunglassesandclimbingsticks.13.A.14kilometers.B.4.8kilometers.C.4.2kilometers.D.4.9kilometers.Questions14through16areb
asedonthefollowingpassage14.A.Uselibraryfacilities.B.Libraryregulations.C.Librarypersonnel.D.Locationofthelibrary.15.A.Bookpublishers.B.L
ibrarians.C.Returningfacultymembers.D.Newuniversitystudents.16.A.1,000,000volumes(卷,册).B.Over1,00,000volumes.C.1,000volumes.D.Over110,
000volumes.Questions17through20arebasedonthefollowingconversation.17.A.Thepossibleexistenceoflifeonotherplanets.B.Methodsforbuilding
powerfulnewtelescopes.C.Atechnicalproblemthatastronomerscan'tsolveD.Thediscoveryofplanetsorbitingdistantstars.18.A.Theystudiedvariat
ionsintheappearanceoftheparentstars.B.Theywereabletoseetheplanetswithatelescope.C.Theycomparedtheparent
starstotheSun.D.Theysentastronautsonamissionintospace19.A.Theirsurfacefeatures.B.Theirchemicalcomposition
.C.Theirtemperature.D.Theirage.20.A.Allthestarsareorbitedbytheirownplanets.B.Wecurrentlyhaveatelescopethatcanbeu
sedtoseeotherplanetsC.Byaverydirectmethod,theastronomersmeasuredsubtledistortions.D.Byaveryindirectmethod,theastronomersmeasuredsubtledisto
rtions.II.GrammarandVocabulary(每题1分;共20分)SectionADirections:Afterreadingthepassagebelow,fillintheblankst
omakethepassagecoherentandgrammaticallycorrect.Fortheblankswithagivenword,fillineachblankwiththeproperfo
rmofthegivenword;fortheotherblanks,useonewordthatbestfitseachblank.VideoGamesFosterCreativity?Videogamesthatfostercre
ativefreedomcanincreasecreativityundercertainconditions,accordingtonewresearchfromIowaStateUniversity.Theexperimentalstu
dycomparedtheeffectfplayingMine-craft,withorwithoutinstruction,towatchingaTVshoworplayingaracevideogame.Th
ose____21____(give)thefreedomtoplayMine-craftwithoutinstructionweremostcreative.“It’snotjustthatMine-craftcanhelpi
nducecreativity.Thereseemstobesomethingaboutchoosingtodoitthatalsomatters,”saidDouglasGentile,aprofessorofpsychology.____22____
youarenotfamiliarwiththegame,GentilesaysMine-craftislikeavirtualLegoworld.Thegame,whichhassoldmorethan100millioncopies,allowsplayerstoexploreuniqu
eworldsandcreateanythingtheycanimagine.StudyparticipantsrandomlyassignedtoplayMine-craftweresplitintotwogroups.Theonereceivinginst
ructionwastoldtoplayascreativelyaspossible.After40minutesofplayorwatchingTV,the352participantscompletedseveralcreativitytasks.____23____(measure)crea
tiveproduction,theywereaskedtodrawacreaturefromaworldmuchdifferentthanEarth.Morehumanlikecreaturescoredlowforcreativityandthoselesshuman-likescore
dhigh.Surprisingly,thoseinstructedtobecreativewhileplayingMine-craftwerethe____24____(creative).Gentile
saysthere’snoclearexplanationforthisfinding.InthepaperpublishedbyCreativityResearchJournal,he,JorgeBlanco-Herrera,leadauthorandformermast
er’sstudentinpsychology:andJeffreyRokkum,formerPh.D.studentinpsychology,outlinedpossiblereasonswhytheinstructedMine-craftgrou
pscoredlower.Blanco-Herrerasaystheinstructionsmayhavechangedsubjects’motivationforplay.“____25____(tell)to
becreativemayhaveactuallylimitedtheiroptionswhileplaying,resultinginalesscreativeexperience,”Blanco-Herrerasaid
.“It’salsopossibletheyusedalltheir‘creativejuices’whileplayingandhad____26____leftwhenitcametimetocompletethete
st.”Videogamescanhavebothharmfulandbeneficialeffects.Gentile’spreviousresearchhasshowntheamount,contentandcontextandvideogames____27____(
influence)whatplayerslearnthroughrepeatedexperiences.____28____muchofGentile’sresearchhasfocusedonaggressionorpro-socialbehavior,hesaysthesameappears
tobetrueforcreativity.Mostvideogamesencourageplayerstopracticesomelevelofcreativity.Forexample,playersmaycreateacharacter
andstoryforrole-playinggamesorberewardedforcreativestrategiesincompetitivegames.Theresearcherssayeve
nfirst-personshootergames____29____potentiallyinspirecreativityasplayersthinkaboutstrategyandlookforadvantagesincombat.“Theresearchisstartingtotell
amoreinteresting,nuancedpicture.Ourresultsaresimilartoothergamingresearch____30____________yougetbetteratwhatyoupractice,buthowyoupracti
cemightmatterjustasmuch,”Gentilesaid.SectionBDirections:Fillineachblankwithaproperwordchosenfromthebox.Each
wordcanbeusedonlyonce.Notethatthereisonewordmorethanyouneed.A.spareB.respectableC.exhaustD.accidentalE.designedF.criticsG.advocatesH.mineI.com
merciallyJ.relievingK.theoreticallyMajorcompaniesarealreadyinpursuitofcommercialapplicationsofthenewbiology.Theydreamofplacingenz
ymes(酶)intheautomobiletomonitor____31____andsenddataonpollutiontoamicroprocessorthatwillthenadjusttheeng
ine.TheyspeakofwhatTheNewYorkTimescalls“Metal-hungrymicrobes(微生物)thatmightbeusedto____32____valuabletracemetalsfromoceanwater.”Theyhavealrea
dydemandedandwontherighttopatentnewlifeforms.Nervous____33____,includingmanyscientists,worrythatthereiscorporate,national,international,andinter-s
cientificcompetitionintheentirebiotechnologicalfield.Theycreateimagesnotofoilspills,butof“microbespills”thatcouldspreaddiseasean
ddestroyentirepopulations.Thecreationand____34____releaseofextremelypoisonousmicrobes,however,isonlyo
necauseforalarm.Completelyrationaland____35____scientistsaretalkingaboutpossibilitiesthatstagger(动摇)theimagination.Shouldwebreedp
eoplewithcow-likestomachssotheycandigestgrassandhay,thereby____36____thefoodproblembymodifyingustoeatlowerdownonthefoodchain?
Shouldwebiologicallyalterworkerstofitthejobrequirement,forexample,creatingpilotswithfasterreactiontimeorassembly-lineworkers____37____todoourmonotono
usworkforus?Shouldweusegeneticforecastingtopre-eliminate“unfit”babies?Shouldwegrowreserveorgansforourselves,eachofushaving,asitwere,a“savin
gsbank”fullof____38____kidneys,liversorhands?Wildasthesenotionsmaysound,everyonehasits____39____(andopposers)inthescientificcommun
ityaswellasitsstrikingcommercialapplication.Astwocriticsofgeneticengineering,JeremyRifkinandTedHoward,stateintheirbookWhoShouldPlayGod?“Broadscal
egeneticengineeringwillprobablybeintroducedtoAmericamuchthesamewayasassemblylines,automobiles,vaccines,computersandalltheotherte
chnologies.Aseachnewgeneticadvancebecomes____40____practical,anewconsumerneedwillbeexploitedandamarketforthen
ewtechnologywillbecreated.”III.ReadingComprehension(41–55题,每题1分;56–70题,每题2分;共45分)SectionADirections:Foreachblankinthefollowingpassagetherearefou
rwordsorphrasesmarkedA,B,CandD.Fillineachblankwiththewordorphrasethatbestfitsthecontext.Deliberationisnot
alwaysthebestoptionHumanshavedevelopedovermillionsofyearsofevolutiontorespondtocertainsituationswithoutthinkingtoohard.Ifyourancestors___41___mov
ementintheundergrowth,theywouldrunfirstandaskquestionslater.Atthesametime,the___42___toanalyseandtoplanispartofwhatdis
tinguishespeoplefromotheranimals.Thequestionofwhentotrustyourgut(直觉)andwhentotestyour___43___—whethertothinkfastorslow,inthelangua
geofDanielKahneman,apsychologist—___44___intheofficeasmuchasitdoesinthesavannah(大草原).Deliberativethinking
isthefeatureofawell-managedworkplace.Strategicchangesandbudgetdiscussionsarebuiltonroundsofmeetings,memos,formulasandpres
entations.Processesareincreasinglydesignedto___45___instinctiveresponses.Fromblindscreeningofjobapplicantstousi
ng“red-teaming”techniquestopickapartafirm’splans,precision___46___instinct.Yetinstinctalsohasitsplace.Somedec
isionsaremoreconnectedtoemotionalresponsesandinherently(固有的)less___47___toanalysis.Doesamarketingcampaigncapturethe___48
___ofyourcompany,say,orwouldthispersonworkwellwithotherpeopleinateam?In___49___customer-servicesituations,intuitionisoftenabetterguidetohowto
behavethanascript.Gutinstinctscanalsobe____50____.Plentyofresearchhasshownthatintuitionbecomesmoreunfailingwithexperi
ence.Inonewell-knownexperiment,conductedin2012,volunteerswereaskedto____51____whetheraselectionofdesignerhandbagswerefakeorreal.Somewere
instructedtooperateoninstinctandotherstodeliberateovertheirdecision.Intuitionworkedbetterforthosewhoowne
datleastthreedesignerhandbags;indeed,it____52____analysis.Themoreexpertyoubecome,thebetteryourinstinctstendtobe.____53____,therealreasontoe
mbracefastthinkingisthatitis,well,fast.Instinctivedecision-makingisoftentheonlywaytogetthroughtheday.Researc
hersatCornellUniversityonceestimatedthatpeoplemakeover200decisionsadayaboutfoodalone.Theworkplaceis____54____butasucc
essionofchoices,afewbigandmanysmall:whatto____35____,whentointervene,whomtoavoidintheliftsand,now,wh
eretoworkeachday.41.A.uncoveredB.spottedC.blockedD.encountered42.A.capacityB.motiveC.reluctanceD.urge43.
A.consultationB.anticipationC.assumptionsD.reaction44.A.integratesB.mattersC.worksD.abuses45.A.bringoutB.pick
outC.makeoutD.stampout46.A.equalsB.comprisesC.beatsD.boosts47.A.manageableB.adaptableC.familiarD.sensitive48.A.attentionB.opportu
nityC.statusD.essence49.A.roughB.toughC.nervousD.neutral50.A.improvedB.copiedC.transferredD.weakened51.A.ensureB.extin
guishC.clarifyD.assess52.A.undertookB.outperformedC.facilitatedD.paralleled53.A.LikewiseB.HoweverC.ConsequentlyD.Moreover54.A.anything
B.somethingC.nothingD.everything55.A.cooperateB.prioritizeC.convinceD.striveSectionBDirections:Readthefollowingthreepassages.Eachpassageisfollowed
byseveralquestionsorunfinishedstatements.ForeachofthemtherearefourchoicesmarkedA,B,CandD.Choosetheonethatfitsbestacco
rdingtotheinformationgiveninthepassageyouhavejustread.(A)Ihadalwaysbeenoneofthosequietboyswhopreferreddreamstotherealworld.Iwas,inaddition,ab
surdlyshy,andthereforeoftenmistakenforafool,whichupsetmedeeply.Fornothingterrifiedmemorethantheprospectofcorrectingafalseimpression.ThoughIwa
softenblamedbymistakesmadebymyclassmates,Ineverdaretosayawordinself-defense.Iwouldsimplygohometohideinacornerandcry.Mygrea
testpleasurewastositalone,reading,andletmythoughtsdriftawayinthestories.Mydaydreamswereinsharpcontrasttoreallife;theywere
fullofadventuresandheroicdeeds.Theyleftmarksonme.Therewas,forinstance,abookaboutthehistoryoftheRomanEmpire,inwhichanambassador,whilenego
tiatingatreaty,wastoldthathewastoacceptthetermsoffered,onpainofdeath:hisresponsewastoplungehisarmintoafireand
continuewithhisdeliberations,inabsolutecalm.Inspiredbyhiscourage,Iproceededtotestmyownpowersofresiliencebyplungingmyownhandin
tothefire,onlytoburnmyfingersbadly.Icanstillseethatambassador,smilingcalmlythroughhispain.Fatherhatedmyreadingallthetime,andsometimes
hethrewawaymybooks.Somenightsherefusedtoletmeturnonthelightinmybedroom.ButIcouldalwaysfindaway,andafterhecaughtmereadingbythel
ightofastring-wicklamp,hegaveupandleftmetoit.TherewasatimewhenItriedmyhandatwriting;indeed,Ievenmadeafewlittle
poems,butIquicklyabandonedmyefforts.NomatterwhatIhadbottledupinsideme,Iwasextremelyanxiousaboutlettingitout,andsomyadventuresinwriting
ended.Idid,however,carryonpainting.Therewas,Ithought,noriskofrevealinganythingpersonal.Ijusttooksomethin
gfromtheoutsideworldandbroughtittolifeonpaper.SometimesIdidhidesomepersonalexpressioninit,butImadesurethatitwasvisibleenoughtobese
enandtrivialenoughtobeignored.ThefirsttimeIshowedmypaintingtomyfather,hewascaughtinsilenceforawhilea
ndthenhebreatheddeeply,andsaid:“Mysonfinallymadesomething.”ThenhereIam,asateacherattheAcademyofFineArts,wonde
ringhoweverythinghappened,frommydaydreamstopainting.56.Thesentence“Theyleftmarksonme.”(inparagraph2)mean
s________.A.daydreamsdidnothingbuthurtthewriterbadlyB.daydreamsinfluencedthewriter'sbehaviorinreallifeC.thewriterhadlastin
gmemoryofthebookshereadD.thewritercouldn'tdistinguishbooksformreality57.Thewritergaveupwritingbecause________.A.itwasnotasinterestingas
readingB.hewastooshytorevealhisinnerworldC.hecouldn'twritegoodworksD.hisfatherdidn'tlikehimwriting58.Throughoutth
epassagewhatcanwelearnaboutthewriter'sfather?A.Hewasimpressedwithhisson'spaintingB.Hedidn'tlikethepersonalityofh
isson.C.Hewastouchedbyhisson'spersistenceinreading.D.Hehadahighexpectationofhissoninwriting.59.Thepassageismainlyabout___
_____.A.thepowerofreadingB.thewriter'sadventurousdaydreamsC.reflectiononthestartofacareerD.theeffortsmadetob
epainter(B)“Essentialoilscanhaveamajorimpactonyourmoodandhealth.Whenyouapplyanoiltoyourskin,itaffectsy
ourphysicalstate.Whenyouinhalethem,itaffectsyourmentalstate,”saysthe“grandedame”ofaromatherapyJeanneRose,author
ofTheAromatherapyBook:ApplicationsandInhalations.Afewdropsofeucalyptusonyourskinwillhelphealaburnandsmellingapinetreemightmakeyouthinkof
childhoodChristmases.Therearenorulesforhowtoinhaleoils.Youcanputafewdropsonatissue,oraddsometowatertospritzaroundtheroomoruseinadiffuser(喷雾器)
orvaporizer.Beverycareful,however,whenapplyingoilstotheskin.Alwaysdilutetheminanotheroil,likepalm,coconutorolive
topreventburnsorallergicreactions.“Aruleofthumbis15dropsperoneounceofcream,oilorlotion,”saysSyllaSheppard-Hanger,thefounderanddirectorofAtlantic
instituteofAromatherapyinTampa,Florida.HERE’STHEOILTOREACHFORWHENYOUNEEDTO:Digestabigmeal:Afewdropsofd
ilutedpeppermint.“Itcalmsdownthedigestivesystem,”Rosesays.Forgetit’sfreezingoutside:“Coniferoils,likepine,blackspruce
,cedarandChristmasfir,canhelpcombatseasonalaffectivedisorderwheninhaled,”Rosesays.Citrusoilslikeorangeortangerine,whichareremindersofs
ummertime,arealsogood.Settledownafterabigparty:Sweetmarjoramandlavenderaresedatives.“They’llknockyourkidsrightout,”Sheppard-Hangersays.Get
outofbedonadark,coldmorning:Peppermint,oranymintreally,canprovideamorningjoltwheninhaled.Killgerms:Spraycitrusoilst
reeoilslikepine,tohelpcleantheairduringsickness.Decongestanose:Eucalyptus,spruceorrosemaryworkforthis.Tryinhalingafewdrop
sonatissuetohelpwithcloggednasalpassages.60.WhatkindofreadersislikelytobuyTheAromatherapyBook:ApplicationsandInhalations?A.Gardenerswhoprovidesrawma
terialsformanufacturersofessentialoils.B.Researchersdedicatedtoinventingnewessentialoilstokeeppeopleingoodhealth.C.Commonpeoplehop
ingtoimprovehealthconditionwithessentialoils.D.Psychotherapistseekingtreatmentsforseriousmentalandphysical
disorders.61.Whatistheappropriatewayofusingessentialoils?A.Spritztheoildirectlyaroundaroom.B.Mixthemwithcreaminproportion.C.Smellthefragrancefr
omthebottle.D.Applyoilstotreatskinallergy.62.Theoilsthatcanrelieveyoursymptomofbadcoldare________.A.peppermintoilsB.co
niferoilsC.citrusoilsD.spruceoils(C)Bytheendofthecentury,ifnotsooner,theworld’soceanswillbebluerandgreenerthankst
oawarmingclimate,accordingtoanewstudy.Attheheartofthephenomenonlietinymarinemicroorganisms(海洋微生物)calledphytopla
nkton.Becauseofthewaylightreflectsofftheorganisms,thesephytoplanktoncreatecolourfulpatternsattheoceansurface.Oceancolourvariesfromgreentoblue,depend
ingonthetypeandconcentrationofphytoplankton.Climatechangewillfuelthegrowthofphytoplanktoninsomeareas,whilereducingitinother
spots,leadingtochangesintheocean’sappearance.Phytoplanktonliveattheoceansurface,wheretheypullcarbondioxideintothe
oceanwhilegivingoffoxygen.Whentheseorganismsdie,theyburycarboninthedeepocean,animportantprocessthathelpsto
regulatetheglobalclimate.Butphytoplanktonarevulnerabletotheocean’swarmingtrend.Warmingchangeskeycharacteristicsoftheoceanandcanaffectphy
toplanktongrowth,sincetheyneednotonlysunlightandcarbondioxidetogrow,butalsonutrients.StephanieDutkiewicz,a
scientistinMIT’sCenterforGlobalChangeScience,builtaclimatemodelthatprojectschangestotheoceansthroughoutthecentury.
Inaworldthatwarmsupby3℃,itfoundthatmultiplechangestothecolouroftheoceanswouldoccur.Themodelprojectsth
atcurrentlyblueareaswithlittlephytoplanktoncouldbecomeevenbluer.Butinsomewaters,suchasthoseoftheArctic,awarmingw
illmakeconditionsriperforphytoplankton,andtheseareaswillturngreener.“Notonlyarethequantitiesofphytoplanktonintheoceanchanging,”shesaid,“but
thetypeofphytoplanktonischanging.”Andwhydoesthatmatter?Phytoplanktonarethebaseofthefoodweb.Ifcertainkindsb
egintodisappearfromtheocean,Dutkiewiczsaid,“itwillchangethetypeoffishthatwillbeabletosurvive.”Thosekindsofc
hangescouldaffectthefoodchain.Whatevercolourchangestheoceanexperiencesinthecomingdecadeswillprobablybetoogradualandunnoticeable,buttheyco
uldmeansignificantchanges.“It’llbeawhilebeforewecanstatisticallyshowthatthechangesarehappeningbecauseofclimatechange,”Dutki
ewiczsaid,“butthechangeinthecolouroftheoceanwillbeoneoftheearlywarningsignalsthatwereallyhavechangedourpla
net.”63.Whatarethefirsttwoparagraphsmainlyabout?A.Thevariouspatternsattheoceansurface.B.Thecauseofthechangesinoceancolour.C.Thewayl
ightreflectsoffmarineorganisms.D.Theeffortstofuelthegrowthofphytoplankton.64.Whatdoestheunderlinedword“vulnerable”inParagraph
3probablymean?A.Sensitive.B.Beneficial.C.Significant.D.Unnoticeable.65.Whatcanweinferfromthepassage?A.Phytoplanktonplayadecliningroleinthemarineeco
system.B.Dutkiewicz’smodelaimstoavoidphytoplanktonchanges.C.Phytoplanktonhavebeenusedtocontrolglobalclimate.D.Oceanswithm
orephytoplanktonmayappeargreener.66.Whatisthemainpurposeofthepassage?A.Toassesstheconsequencesofoceancolourchanges.B.Toanalysethecomp
ositionoftheoceanfoodchain.C.Toexplaintheeffectsofclimatechangeonoceans.D.Tointroduceanewmethodtostudyphytoplankton.SectionCDirections:Readth
efollowingpassages.Fillineachblankwithapropersentencegiveninthebox.Eachsentencecanbeusedonlyonce.Notethattherearetwomoresentencesthanyoun
eed.A.Thus,creativitywillbethemostvaluablethinginthefuture.B.Customersareexpectedtopaymoremoneyfortheextra-specialqualities.C.Theinternet,forexam
ple,hasmadesuchadslookold-fashioned.D.Ithasmadepossibleasituationinwhichcustomerscantelladvertiserswhattheythink
.E.Contrarily,thereisalmostcertaintobeanincreaseineveryformofadvertisinginfutureyears.F.ThetraditionalTVadvertisingcampaignwi
llnotreachthewholefamilyanymore.Theexplosionofnewmedia,rangingfromtheinternettodigitaltelevision,meansthatpeople
workinginadvertisingwillhavetocomeupwithmorewaystocatchthepublic’sattentioninthefuture._________67_________Nolongerwillallmembers
bewatchingthesameprogramme:somewillbewatchingdifferentchannelsontheirownTVs,surfingthenetordoingbothatthesametime.Theadvertisi
ngindustrywillhavetowork“harderandsmarter”tocutthroughthe“mess”ofthefuturewithawiderangeofnewmedia,allcompetingtocatchtheconsume
rs’eyes.Peoplehavebecomemoreindividualintheirconsumptionofadvertising.Newtechnologyhasmadeexperimentingwithnewformsofadvertising
possible.Themonologuewheretheadvertisementtellshousewivesthatthisisthewashingpowdertheyshouldbuyisjustacliché(陈词滥调)now._________68___
______Thereis,consequently,littlehopeofthemsurvivingformorethananothertwentyyears.Amuchcloserrelationship
withtheconsumerisgraduallybeingcreated.Thedefinitionofwhatconstitutesadvertisingwillexpandwellbeyondtheconventionalmassmedia.Shoppingenvir
onmentswillthemselvesbecomeapartoftheadvertisingprocess.Increasingly,theywillexistnotsimplytosellgoods,butalsotoentertainpeopleandtomake
surethattheyenjoytheirtimethere.Theaimwillbeto“warm”peopletowardstheseplacessothattheywillreturntopurchasegoodsthereagain.Inspiteoftheseandother
changes,itishighlyunlikelythatTV,printandradiowilldisappearaltogetherasadvertisingmedia._________69_________Butothermarketi
ngstrategies,suchaspublicrelationsanddirectmarketing,willbecomeasimportantasadvertising.Advertisingagencieswillhavetoreinven
tthemselves.TheywillnolongerbeablesimplytoproduceadvertisementsandthensupportthesethroughPR,directmarketin
gortheinternet.Instead,theywillhavetochangethewholewaytheylookatcommunicationandstartthinkingaboutideaswhicharenotspecifictoonedi
scipline._________70_________Originalityofthinkinghasalwaysbeeninshortsupply.Itwillcontinuetobesoint
hefuture.Buttherewillbeincreasingcostontheadvertiser’sabilitytobeimaginativeandtothinklaterallyaboutengagingtheconsumerinabroader
varietyofmedia.IV.SummaryWriting(10分)Directions:Readthefollowingpassage.Summarizethemainideaandthemainpoint(s)oft
hepassageinnomorethan60words.Useyourownwordsasfaraspossible.Absent-mindedness“Mosteventsofabsent-mindedness—forgettingwhereyouleftsomethingorwonder
ingwhyyoujustenteredaroom—arecausedbyasimplelackofattention,”saysDr.DanielSchacter,adistinguishedpsychologistandmemoryscien
tist.“You’resupposedtoremembersomething,butyouhaven’tencodeditdeeply.”“Encoding,”Schacterexplains,“isaspecialwayofpayingatt
entiontoaneventthathasamajorimpactonrecallingitlater.”Failuretoencodeproperlycancreateannoyingsituations.Ifyouputyourmobilephoneinapocketofajack
et,forexample,anddon’tpayattentiontowhatyoudidbecauseyou’reinvolvedinaconversation,you’llprobablyforgetwhereexa
ctlyyouputyourmobilephone.Yourmemoryitselfisn’tfailingyou.Rather,youdidn’tgiveyourmemorysystemtheinformationitneeded.Asmanypeopleaccept
,womenhaveslightlybettermemoriesthanmen,possiblybecausetheypaymoreattentiontotheirenvironment,andmem
oryreliesonjustthat.Yes,visualcuescanhelppreventabsent-mindedness.Butbesurethecueisclearandavailable.Ifyouw
anttoremembertotakeamedicationwithlunch,putthepillbottleonthekitchentable—don'tleaveitinthemedicinechestandwrite
yourselfanotethatyoukeepinapocket.Lackofinterestcanalsoleadtoabsent-mindedness.“Amanwhocanrecitesportsstatisticsfrom30y
earsagomaynotremembertodropaletterinthemailbox,”saysZelinski,ascientistfromNewYorkUniversity.Therearemanycasesinlifewherew
omencanrememberpricesofbagsofdifferentbrandswhiletheytendtoforgetthespecificplacewheretheyputtheirbags.71.______________________
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__________________________________________________________________________________V.Translation(第1-2句,每句3分;第3句,4分;第4句5分;共15分)Directions:Tr
anslatethefollowingsentencesintoEnglish,usingthewordsgiveninthebrackets.72.周末,乡间步道吸引了许多喜爱郊游的家庭。(appeal)73.网上信息参
差不齐,有些只是为了博眼球而夸大其词。(which)74.经过三个月的翻新,报告厅配备了一流的视听设备,焕然一新。(takeon)75.正是出门对这门手艺的热情,他从没想过放弃,即便学习过程令人怯步,练习后胳膊酸疼。(It)VI.Gu
idedWriting(25分)Directions:WriteanEnglishcompositionin120-150wordsaccordingtotheinstructionsgivenbelowinChinese.假设你是明启中学高三学生李明,最近在一本英语杂志上读到一篇文
章,作者认为“第一印象在人际交往中非常重要”,你对此话题很感兴趣,写一封邮件给该杂志“读者来信”专栏,内容须包括:1)你是否赞同作者的这一观点;2)用具体事例说明你的观点。______________________________________________________
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