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练习40阅读理解+读后续写Ⅰ.阅读理解A2023·济南市高三检测说明文258词★★★☆☆TheAIDAmodelisthefoundationofmodernmarketingandadvertisingpractice.Itoutlinesthefourb
asicstepsusedtopersuadepotentialstomakeapurchase.Thefirstthreestepslieincreatingattention(A),decoratinginterest(I),andbuildingdesire(D)fortheprod
uct,beforethefourthstep—the“calltoaction”(A)—tellsthemexactlyhowandwheretobuy.AIDAcanchannelthecustome
r'sfeelingsthrougheachstagetowardreachingasale.Attractingthecustomer'sattentionisthefirstchallengeandt
hismaybeachievedbyusinganattractingphraseorpicture.Oncesomeone'sattentionhasbeenclutched,__itmustbeturnedintoreal
interest.Thisisbestdonebyprovidingabriefdescriptionoftheproduct'sbenefitstotheconsumerratherthansimplylistingthe
product'smainfeaturesorproblemsolvingclaims.Now,itistimetotransformthatinterestintoadesireforaproductorservice.Thisiswhereconsumer
sneedtobelievetheirlivescouldbebetterbypossessingtheproduct.Itcouldbeavitalsteptowardsturningapotentialintoarealcustomer.“Calltoactio
n”iswherealloftheinitialhardworkpaysoffandleadstotheactionfromapotentialcustomer.Forexample,theymightpickupthephonetodiscusstheideaofatr
ialoftheservicesor,alternatively,theymayjustbuythatproductorservicethathasbeenpromotedtothemallalong.AndAIDAisused
togreateffectinthemovieindustry.Moviestudiosbegintheirmarketingcampaignsmonthsinadvance.Thecampaignsdevelopbyofferingattractiveflashesof
themoviewithoutgivingtoomuchaway.Desireisinspiredbythereleaseofthefullpreviewwhichisfullydesignedtoshowtheexcitingmomentsofthemovie,fro
mspecialeffectstohumorouslinesofdialogueontheopeningweekend.Advertisementsinnewspapersandontelevisionfocusonthemovie'srelea
se,invitingtheconsumertogoandbuyaticket.1.WhatisthepurposeofpractisingAIDA?A.Tocreatejobs.B.Toincreasesales.
C.Toresearchmarkets.D.Tointroduceproducts.2.Whatdoestheunderlinedword“clutched”meaninParagraph2?A.Seized.B.Freed.C.Cheated.D.Affected.3.Inwhichsta
geoftheAIDAmodelmayacustomercalltotrytheservice?A.Action.B.Interest.C.Desire.D.Attention.4.Whydoestheauthorm
entionthemovieindustryinthelastparagraph?A.TodesignanAIDAmodel.B.TodisplayhowAIDAworks.C.Toshowhowtomakeamov
ie.D.Toadvertisethemovieindustry.B2023·济南市高三检测议论文349词★★★☆☆AccordingtoastudydonebyUniversityofMichigan,s
hoppingtoreducestresswas40timesmoreeffectiveatgivingpeopleasenseofcontrolandshopperswerethreetimeslesssadthanthoseonlylookingatit
ems.Morethanhalfofthe1,000consumerssurveyedbyCreditKarma,headresearcherofthestudy,saidtheyhaveshoppedtodealwithfeeling
sofstressordepression.About48percentofmenand31percentofwomenwhohavestressshoppingsaidtheyhadpurchasedalcoholwhenstresse
d.About82percentofwomenspendonclothingcomparedto52percentofmen.Womenalsoleadshoppingforjewellery,42percent,compare
dto22percentformen.Insomesense,stressshoppingcanactuallyhelpyouliveahealthierlifebymakingsurethatyourbloodpressureislo
wered.Thesurveyfound82percenthadonlypositivefeelingsabouttheirpurchasesandthatthepositivemoodwaslonglasting.H
owever,stressshopping,formany,couldgrowintoadrivethatusesupmoney,causesconflict,andthereforeaddsgreatstresstolife.D
espitetheintimejoyfrompurchases,stressshoppingneverprovesalonglastingcuretostressordepression.Actuallyitneedstobeavoidedanyhow
.Whetheryou'repurchasingpresentsorbuyinggroceries,havingtheitemsyouneedwrittendownwillprovideyouwithbrightnesswhileshopping.Rewardyourselff
orstickingtoyourlistandyou'llbemorelikelytocommittoit.Inadditionalwaysthinkaboutwhatyoustrugglewithmostfinancially.Doyousp
endtoomuchmoneyatthemall?Eatingout?Vacations?Makealistofwhereyourmoneyisgoingandtakenecessarystepstores
istyourdesire.Forexample,ifyouspendtoomuchmoneyondiningoutonweekends,stuffyourcupboardwithfoodonFriday.Soyou'llbemo
relikelytostayinandcook.Andyouneedtogiveuptheneedtokeepupwithothers.Everyone'sfinancialsituationisdifferentandcomp
arisonmayleadtodebtanddissatisfactionwithwhatyoualreadyhave.5.WhydoestheauthormentionthosenumbersinParagraph2?
A.Tosupportanidea.B.Toattractreaders.C.Tocallforactions.D.Tointroduceatopic.6.Whichofthefollowingmayhelpd
ealwithstressshopping?A.Stimulatingdesires.B.Recordingspending.C.Turningtomedicines.D.Comparingwithothers.7.Whatistheauthor'sattitudetostres
sshopping?A.Unclear.B.Doubtful.C.Objective.D.Negative.8.Whatisasuitabletitleforthetext?A.Doesshoppingbenefitus?B.Morestressed,womenormen?C.
Shouldwecomparewithothers?D.Canstressshoppingreducestress?Ⅱ.读后续写[2023·武汉市高三调研]阅读下面材料,根据其内容和所给段落开头语续写两段,使之构成一篇完整的短文。Amandalivedinabigmoderncity.Due
tothehighspeeddevelopmentoftheeconomy,familiesfromdifferentbackgroundscameheretofindabetterlife.Amanda'sclassm
ateandfriend,Rama,wasfromoneofthosefamilies.Onedayafterschool,AmandaandRamawerechattingandRamamentionedhowmuchshemissedherfriendsandhometown.“Itisha
rdtoleave,”Ramasighed,“butmyfamilyneededtobeinplaceswhereitiseasierforustomakealiving.”HoldingRama's
hands,AmandaencouragedhertosharemoreandsheknewRamalovedtosinganddancewithherfriendsbackinherhometown.Afterl
earningaboutRama'sstory,AmandastartedtonoticemorestudentslikeRamainherschool.Forthefirsttimesherealizedt
hatthosestudentslookedsadintheireyes.Sometimesbecauseoftheirdifferentaccents,theycouldn'tcommunicatewellwith
others,whichmadethemalwayssitorstandsilentlyatthebackoftheclassroom.“Theyarehavingahardtime.Weshouldshowthe
mkindnessandlove!”shetoldhermotheroneday.Amandaaskedhermotherwhatshecoulddotohelpmakethemfeelwelcome.Amanda'smothersuggested,“Whataboutusing
art?Maybeitwillbeeasiertocommunicatethroughart.”Amandathoughtforawhileandnodded.LikeherfriendRama,Amanda
lovedallformsofart,likepainting,singing,dancing,andperforming,throughwhichshecouldtelldifferentstories—aboutherfamilyandherlife.The
nextday,AmandawenttotheActivityCenterinherschoolandproposedherplanofanartshow.Theofficerthoughtitwasagreatidea.Inspiredandexcited,Am
andasetaboutherplanwithseveralfriends.AttheActivityCentertheyfilledaroomwithpaper,paintandpencils.Theyevenmadeasmallsta
ge!Everythingready,theyinvitedallthenewstudentsinherschoolandAmandaencouragedthemtosharesomethingspeciala
bouttheirhometowninanyartform.ToAmanda'ssurprise,nooneresponded.注意:1.续写词数应为150左右;2.请按如下格式作答。Amazingly,
Ramasteppedforwardtobreaktheice._____________________________________________________________________________________________________
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__________________________________________Everythingseemedtochangeafterthatartshow.___________________________________________
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________________________________________________________________________________________________________________答题策略语法填空——形容
词、副词形容词、副词题的解题步骤例题Itwasthefirstclassafterthemorningbreak,andwewereallhangingaround________(excite),waitingfortheartteachertoarrive.
步骤①分析所填词在句中所作成分(形容词可作定语、表语和补语;副词作状语):此处所填词修饰句子谓语werehangingaround,作状语,应用副词②结合句意确定使用何种形式的形容词、副词:根据句意可知,表示“兴奋地”,应填excitedly答案excitedl
y修饰谓语动词hangingaround作状语,应用其副词形式excitedly