译林牛津高一英语必修4Unit1情景素材

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情景素材一、文字素材文字素材1TVadvertisementsaroundtheworldTelevisionadvertisementsappearbetweenshows,butalsointerrup

ttheshowsatintervals.Thismethodofscreeningadvertisementsisintendedtocaptureorgrabtheattentionoftheau

dience,keepingtheviewersfocusedonthetelevisionshowsothattheywillnotwanttochangethechannel;instead,theywill(hopefully)watchtheadvertisemen

tswhilewaitingforthenextsegment(节)oftheshow.However,remotecontrolshavenowmadeiteasierforaudiencesto"tuneout"adve

rtisementssimplybyallowingthemtoturndownthevolumeorevenswitchchannelswhentheadvertisementcomeson.Inaddition,Televisionrecordingmechanismss

uchasDVR(放电调压器)andTiVohavealsoallowedviewerstoskipadvertisingcompletelyduringtelevisionprogramming.Entireindustriesexistthatfocussolelyonthetask

ofkeepingtheviewingaudienceinterestedenoughtositthroughadvertisements.TheNielsenratingssystemexistsasawayforstationst

odeterminehowsuccessfultheirtelevisionshowsare,sothattheycandecidewhatratestochargeadvertisersfortheiradvertisements.Adv

ertisementstakeairtimeawayfromprograms.Inthe1960satypicalhour-longAmericanshowwouldrunfor51minutesexcludingadvertisements.

Today,asimilarprogramwouldonlybe42minuteslong;atypical30-minuteblockoftimenowincludes22minutesofprogrammingwith6

minutesofnationaladvertisingand2minutesoflocal.Inotherwords,overthecourseof10hours,Americanviewerswillseeabout3hoursofa

dvertisements,twicewhattheywouldhaveseeninthesixties.Furthermore,ifthatsixtiesshowisreruntodayitmaybecutby9minutestoma

keroomfortheextraadvertisements(somemodernshowingsofStarTrekexhibitthis).Backinthe1950sand1960s,theaverageadvertis

ementwasoneminute.Astheyearspassed,theaveragelengthshrankto30seconds(andoften10seconds,dependingonthetelevisions

tation'spurchaseofadtime),butmoreofthemarenowshownduringthebreak,whileinthe'60's,onlyoneortwoadvertisementswouldbeshowna

teachbreak.However,todayamajorityofadvertisementsrunin15-secondincrements(oftenknownas"hooks").文字素材2经典英语广告语集锦1.Timeisw

hatyoumakeofit.(Swatch)天长地久。(斯沃奇手表)2.Makeyourselfheard.(Ericsson)理解就是沟通。(爱立信)3.Engineeredtomovethehumanspirit.(Mercedes-Benz)人类精神的

动力。(梅塞德斯-奔驰)4.StartAhead.(Rejoice)成功之路,从头开始。(飘柔)5.Adiamondlastsforever.(DeBierres)钻石恒久远,一颗永流传。(第比尔斯)6.Fresh-upwithSeve

n-up.(Seven-up)提神醒脑,喝七喜。(七喜)7.IntelInside.(IntelPentium)给电脑一颗奔腾的“芯”。(英特尔奔腾)8.ConnectingPeople.(Nokia)科技以人为本。(诺基亚)9.FortheRoadA

head.(Honda)康庄大道。(本田)10.Letusmakethingsbetter.(Philips)让我们做得更好。(飞利浦)11.EnjoyCoca-Cola.(Coca-Cola)请喝可口可乐。(可口可乐)12.GenerationNext.(

Pepsi)新的一代。(百事)13.TheRelentlessPursuitofPerfection.(Lexus)追求完美永无止境。(凌志汽车)14.Communicationunlimited.(Motorola)沟通无极限。(摩托罗拉)15.Feastyoureyes.(Pond’s

CucumberEyeTreatment)滋润心灵的窗户。(旁氏眼贴片)16.Focusonlife.(Olympus)瞄准生活。(奥林巴斯)17.Behindthathealthysmile,there’saCrestkid.(Cresttoothpaste)健

康笑容来自佳洁士。(佳洁士牙膏)18.Goodtothelastdrop.滴滴香浓,意犹未尽。(麦斯威尔咖啡)19.Obeyyourthirst.服从你的渴望。(雪碧)20.Thenewdigitalera.数码新

时代。(索尼影碟机)21.Welead,otherscopy.我们领先,他人仿效。(理光复印机)22.Impossiblemadepossible.使不可能变为可能。(佳能打印机)23.Taketimetoindulge.尽情享受吧!(雀巢冰激凌)24.Poetryinmotion,

dancingclosetome.动态的诗,向我舞近。(丰田汽车)25.Cometowheretheflavoris.Marlborocountry.光临风韵之境——万宝路世界。(万宝路香烟)26.Tome,thepastisblackandwhite,b

utthefutureisalwayscolor.....对我而言,过去平淡无奇;而未来,却多姿多彩(轩尼诗酒)27.Justdoit.只管去做。(耐克运动鞋)28.Askformore.渴望无限。(百事流行鞋)29.Thetasteisgreat.味道好极了。(雀巢咖啡)30.Fee

lthenewspace.感受新境界。(三星电子)31.Intelligenceeverywhere.智慧演绎,无处不在。(摩托罗拉手机)32.Thechoiceofanewgeneration.新一代的选择。(百事可乐)3

3.Weintegrate,youcommunicate.我们集大成,您超越自我。(三菱电工)34.TakeToshiba,taketheworld.拥有东芝,拥有世界。(东芝电子)35.Nobusinesstoosmall,noproblemtoobig

.....没有不做的小生意,没有解决不了的大问题。(IBM公司)文字素材3世界著名品牌英文广告语大全AdvertisingSlogansCommunications,broadcasting,andpublishing"Allthenewsth

at'sfittoprint."—TheNewYorkTimes,1896,Direct"ABC:America'sBroadcastingCompany"—ABC,1999"Bethefirsttoknow"—CNNInternational,2002-present"Beforeyo

umakeupyourmind,openit."—IrishIndependent"Boundless"—AT&T,early2000s"BringingithometoME"—PrimeTelevisionAustralia(SevenNetwo

rkaffiliate)2003-present"BusinessIsBeautiful"—Sprint"Comeandgetyourlove."—Alltel,2005-present"CTV.CanadianTelevision"—CTV"Done.

"—NEXTEL,pre-merger"Don'tjustsitthere.""Okay,justsitthere."—ABC,1998"Fairandbalanced"—FOXNews"GEE!No,GTE.""Gen

erationd"—WorldCom"GetConnected!"—G4,2004"Getmore"—T-Mobile"Goingbeyondthecall"—SBCCommunications,2000s"GOTTALOVEIT"—SevenNetworkAustralia,2

005-present"Howareyou?"—Vodafone"Howdoesthewirelessindustrymakeyoufeel?"SprintPCS"Fair&FlexiblePlan""Howmanybarsdoyouhave?"AT&TWireless,2004"IsThisA

GreatTimeOrWhat?"—MCICommunications"Ifit'son,it'sin."—RadioTimes,MCBD"Ifyoudon'tgetit,youdon'tgetit."—TheWashingtonPost,1990s"It'sgoodtotalk"—BT,199

0s"It'snotTV,it'sHBO."—HBO,late1990s"It'sSmarttobeSquare"—BritishSatelliteBroadcasting,1990,referring

toits"squarial"satelliteantennas"It'stimeforU"—UPN,2003"Letyourfingersdothewalking."—YellowPages,1964,GeersGross"Listening.Answering."—B

ellSouth"Lifetime:TelevisionforWomen."—LifetimeTelevision,1995-present."Livefromanywhere"—CNNInternational,2006-present"Makethemostofno

w"—Vodafone,2005-present"Morebarsinmoreplaces"—CingularWireless,2004-present"MustSeeTV"—NBC,late1990s"Nickisforkids"—Nickelodeon"N

oLimits"—Showtime(1997-present)"Now,that'sbetter"—SprintPCS"OneSprint.ManySolutions"—Sprint"Quotedeverywhere"—CNNIntern

ational,2006-present"Raisingthebar"—CingularWireless,2004-present"Reachoutandtouchsomeone"—AT&T,1979,N.W.Ayer&Son"Seeingsmallbusines

sdifferently"—SBCCommunications"SeriouslyTen"—NetworkTenAustralia"StilltheOne"—ABC1978,NineNetworkAustralia1980s-present,SkyTelevision1990"TheEyeint

heEyes"—CBS,2003"Thefirstnetworkformen"—SpikeTV"Thefuture'sbright.Thefuture'sOrange."—Orange,1996,WCRS"Themoreyouhear,thebetterwesound"—AT&Tlo

ngdistance"Themosttrustednameinnews"—CNN"Theonetowatch"—SevenNetworkAustralia1999-2003,ATNChannel71999-"ThePointOfC

ontact"—Sprint"Therightchoice"—AT&T,1986-1993"There'sNoPlaceLikeHBO"--HBO,1983"ThisisSportsCenter."—ESPNSportsCenter,1995-present"

WeloveTV."—ABC,1998-'99,TBWA\Chiat\Day"Weneverstopworkingforyou"—VerizonWireless"We'reTheOne"—SkyTelevision,1989"Y

es"—Optus"Yesyoucan."—Sprint,2005-present"Yougiveus22minutes,we'llgiveyoutheworld"—WINSRadio,NewYork,1965,KFWB

Radio,LosAngeles,Present(2004)"Youshouldseewhat'sonHGTV"—HGTV,2003"YouWatch,WeListen"—BritishSatelliteBroadcasting,1990

"Yourfriendinthedigitalage"—CoxCommunications"YourWorld.Delivered."—AT&T,2005-presentElectronics"Thebatteryyoudrea

mabout."—DuracellBatteries,midtolate2000s"Beinspired"—SiemensMobile,early2000s"Canyouhearmenow?"—VerizonWireless"Connectingpeopl

e."—Nokia"Designedforlife"—SiemensMobile,earlytomid2000s"Doyouhavethebunnyinside?"—EnergizerMax,2000s"TheDocumentCompany"—Xerox"Enjo

ymentmatters"—BenQ"GenesisDoesWhatNintendon't-SegaGenesis,1990s"GetNorgetout."Nintendo,late1990s"HelloMoto."—Motor

ola"HelloTosh,gottaToshiba?"—Toshiba,1984,GoldGreenleesTrott"Ideasforlife"—Panasonic"Imagine"—Samsung,2005"

ImaginationatWork."—GeneralElectric"Isitlive,orisitMemorex?"-Memorexvideocassettes,1970sor1980son"It'samiracle"—Xerox,1975"It'sgoodt

oplaytogether."—MicrosoftXbox"It'ssosimple"—Polaroid,1977"JustWhatINeeded."—CircuitCity"Keepexploring"—BenQ-Siemens,2006"KeepGoi

ng"—EnergizerBatteries,mid2000s"Keepsgoingandgoingandgoing."—EnergizerBatteries,1990s"Let'smakethingsbetter"—Philips"like.no.other"—Sony,2004"Livei

nyourworld,Playinours."—PlayStation2"Makeyourselfheard"—Ericsson"Themosthumanhandset."—DiStar"Neighbour'senvy,owner

'spride"—OnidaTV(India)"Nobatteryisstrongerlonger."—DuracellBatteries,1990s"NowYou'rePlayingWithPower!"—Nintendo,mid-1980stomi

d-1990s"OnethatLast"—DuracellBatteries-late-1980s"Seewhatthefuturehasinstore."—FutureShop"SenseandSimplicity"—Phili

ps,2004-present"Staples:Yeah,WeGotThat"—Staples,1998"Thatwaseasy."—Staples,2003-present"Thousandsofpossibi

lities.Getyours."—BestBuy"Touchingisgood."—NintendoDS"TrustedEverywhere"—DuracellBatteries,2000s"TurnOn

TheFun"—BestBuy2000"Welcometothenextlevel/'SEGA!'"-Sega,late90's."Whereyouat?"—BoostMobile"Whoareyou?"—Nintendo"WithSamsung,it'snotthathard

toimagine."—Samsung,2005"Youcan'ttopthecoppertop"—DuracellBatteries,earlytomid1990s"You'vegotquestions,we'vegotanswers."—RadioShackComputing"

Andyou'redone."—Amazon.com"Buyit.Sellit.Loveit."—eBay"Dude,you'regettin'aDell!"—DellComputer,2000s"e-businesssolutions"—IBM,2000s"Ea

syasDell"—DellComputer"It'sinthegame."—EASports"Challengeeverything"—EAGames"EverythingisEasieronaMac"—AppleComputer,2000s"Fortherestofus"—AppleComp

uter,1984"GNUisNotUnix"—FreeSoftwareFoundation"Gofarther."—NetworkSolutions.com"Intelinside"—Intel"Invent."—Hewlett-Packard"[It's]soeasytouse,nowon

derit'snumberone"—AOL,1990s"It'sbetterwiththebutterfly"—Microsoft(forMSN8internetserviceprovider)"It'sinthegame."—EASports"It'stheInternett

hatlogsontoyou"—SBC-Yahoo!DSL"Leapahead."-Intel,2006-present"MultimediaYouCanUse"—AppleComputer,1990s"

PowerisMacintosh"—AppleComputer,1990s"Powerwithouttheprice"—Atari,1985-1990s"Rip.Mix.Burn"—AppleComputer

"Sopowerful,it'skindofridiculous"—3dfx(forVoodoo3cards)"Thepowertobeyourbest"—AppleComputer,1990s"Think"—IBM,1914"Thinkdifferent"—AppleComputer,TBWA

\Chiat\Day,1998–"Thinkoutsidethebox"—AppleComputer,1990s"Wantabetterinternet?YoubelongatAmericaOnline"—A

OL,2000s"WelcometotheWorldWideWow"—AOL(playonWorldWideWeb)"Wheredoyouwanttogotoday?"—Microsoft,1990s"Wikipedia,t

heFreeEncyclopedia"—Wikipedia"Yourpotential,ourpassion."—Microsoft,2000s"iThink,ThereforeiMac"—AppleCo

mputer,Late1990stoEarly2000s(PlayonIthink,thereforeiam)"50,000songsinyourhand"—AppleComputer-iPodReco

rdings"America'sBestRecord"—PuritanRecords"ComparisonWiththeLivingArtistRevealsNoDifference"—EdisonRecords"EachRecordaMasterpiece"—Va

nDykeRecords"EchoAroundtheWorld"—EdisonRecords"FirstwiththeHits"—MercuryRecords"HearWhatYouLike-WhenYouLike"—RexRecords"Ifit'saKing,It'saHill

billy--Ifit'saHillbilly,it'saKing"—KingRecords"NeverScratches"—LyricRecords"NoMusic,NoLife"—TowerRec

ords"It´smastersvoice"—RCAVictorFashion--Clothing"Children'sshoeshavefartogo."—Start-RiteShoes,1945,StanleyStudios"fcu

k"—FrenchConnectionUnitedKingdom,1990s,TBWA\"Forsuccessfulliving"—Diesel"Helloboys"—PlaytexWonderbra"Justdo

it"—Nike,1988-on,Wieden+Kennedy"Liftsandseparates"—PlaytexCross-Your-Heartbra,1960s."Scenttobed"—FrenchConnectionUnitedKingdom

"Whatbecomesalegendmost?"—BlackglamaGreatLakesMink"KnowwhatcomesbetweenmeandmyCalvins?Nothing!"—CalvinKlein"501Blues"—Levi'sJeans,1984

"Thebestseatinthehouse"—Jockeyunderwear"Myfriend,JoeHolmes,isnowahorse"—ArrowShirts,1938"Impossibleisnothing"—adidas,TBWA\Makeup"M

aybeshe'sbornwithit-maybeit'sMaybelline"—Maybelline"ALittleDab'llDoYa"—Brylcreemmen'shairapplication"It'sbecauseI'mworthit"—L'Orea

lHairProducts/makeup"Clean,Clearandundercontroll"-CleanandClearPerfume"BetweenloveandmadnessliesObsession.

"—CalvinKlein,1985"DoYouDare?"—BritneySpears-Curious,2004"Promiseheranything,butgiveherArpege"—LanvinJewelry"Adiamondisforever."—

DeBeersConsolidatedMines,1948–present(byN.W.Ayer&Son)"Ittakesalickingandkeepsonticking."—TimexCorporation,1956Miscellaneous"Createastor

m"—Monsoon"Who'sthatbehindthoseFosterGrants?"—FosterGrant"EverykissbeginswithKay."Beautymeetsquality"—Malabargold(Indian)Finance"Access,yourflexibl

efriend"—Accesscreditcard,UK,1970s/80s"ThebankthatlikestosayYes"—TrusteeSavingsBank"Becauselife'scomplicatedenough"—AbbeyNat

ional"Don'tleavehomewithoutit"—AmericanExpress"Lifetakesxxx.LifetakesVISA"—VISA(creditcard)(xxxvaries)"Thefut

uretakesVISA"—VISA(creditcard),2006"HigherStandards"—BankofAmerica"Liverichly"—Citibank"GetalittleeXtrahelp"—Halifax"Inyourcorner."

—H&RBlock"Likeagoodneighbor,StateFarmisthere."—StateFarmInsurance"TheListeningBank"—MidlandBank"MerrillLynchisBullishonAmerica"—MerrillLynch"Morehum

aninterest"—WashingtonMutual"Seeingbeyondmoney"—SunTrustBank"Uncommonwisdom"—Wachovia"Therearesomethingsmoneycan'tbuy.Foreverythingelse,there

'sMasterCard."-MasterCard"VISA-It'severywhereyouwanttobe"—VISA(creditcard),1988,BBDO"Wemakemoneytheoldfa

shionedway—weearnit."—SmithBarney"WhenE.F.HuttonTalks,PeopleListen"—E.F.Hutton&Co."Theworld'slocalbank"—HSBC"

You'reingoodhands."—AllstateInsurance"Wealldodumbthings.Butpayingtoomuchforcarinsurancedoesn'thavetobeoneofthem."—GEICOautoi

nsurance"Just15minutescansaveyou15percentormoreoncarinsurance."—GEICOautoinsurance,2000s"I'vegotgoodnews-Ijustsavedabunchofmoneyonmycarinsurancebys

witchingtoGEICO!"GEICO(Incommercials,usuallysaidaftersomethinghorriblehappens)"TheCompanyYouKeep"NewYorkLife"LostAnotherloantoDitech!"Dite

ch,2001"What'sinyourwallet?"CapitalOne,2005"UnderstandingBanking"BankofIreland,2005"BeWithAIB"AlliedIrishBanks"TheBankYouCanGetOnWith"Permanen

tTSB"WhichBank?"CommonwealthBank"Nationwideisonyourside""Getapieceoftherock"—PrudentialInsurance"Thepowerofthepyramidisworkingforyo

u"—Transamerica"Myinsurancecompany?NewEnglandLifeofcourse,why?"—(justbeforecartoonpersonmeetsacomicfate--beingunderafall

ingsafeforexample.Frommagazineads.)Foodanddrink--Food"57Varieties"-H.J.HeinzCompany"Americaspellscheese,K-R-A-F

-T"-Kraft"BeanzMeanzHeinz"-HeinzBakedBeans"BringouttheBestFoods/Hellmann's,andbringoutthebest"-BestFoodsandHellmann'sMay

onnaise"BringouttheBranston!"-(pickle)"ChoosymotherschooseJif"-JifPeanutButter"Thecheesiest!"-KraftMacaroni&Cheese"FormashgetSm

ash"-Smashinstantmashedpotatoes,1974,BoaseMassimiPollitt"It'sthewayitshattersthatmatters"-VioletCrumble"Ifyoulikealotofchocolateon

yourbiscuitjoingourClub"-Jacob'sClub"ThemanfromDelMonte,hesayyes"-cannedfruits"M'm,M'mGood"-Campbell'sSoup"Thegrowingupspreadyounevergrowoutof/Mym

ate,Marmite""Nowttakenout"-Allinsonsbread"OnlythebestfortheCaptain'stable"-Birdseye"Ore-Ida!It'sall-righta!"-Ore-Ida"Shouldn'ty

ourbabybeaGerberbaby?"-GerberProductsCompany"There'salwaysroomforJ-E-L-L-O",Jell-O"They'rewafflyversat

ile"-Bird'sEyePotatoWaffles"Whenitrains,itpours."-MortonSalt(1912,byN.W.Ayer&Son)"You'llneverputabetterbitofbutteronyourknife"-CountryLifebutt

er"Todaythepits,tomorrowthewrinkles"-SunsweetPrunes,1970s"Youdon'thavetobeJewishtoloveLevy'sRyeBread"-Levy'sRyeBreadBreakfastcereals"10

0%vs.6%.That'stheTotaldifference.""Apples,hazlenuts,bananas,raisins,coconuts,sultanas"-Kellogg'sFruit'n'Fibre"BreakfastofCh

ampions"-Wheaties,1935,Blackett-Sample-Gummert(later"TheBreakfastofChampions"intothe1990s)"Betyoucan'teatthree"-ShreddedWhe

at"Can'tGetEnoughofThatGoldenCrisp""Centralheatingforkids"-ReadyBrekporridge"Crunchywheat,nicelysweet"-Kellogg'sFrostedMiniWheats"Cuck

ooforCocoaPuffs""Dig'em!"SugarSmacks"EveryonelovesmyCocoaKrispies"-Kellogg's"Followyournose"-FrootLoops"FrostedLuckyCharms,they'remagicallydelicious"

"Gottahavemypops!"-CornPops"HaveyouhadyourWeetabix?""I'dratherhaveabowlofCocoaPuffs""IwantmyMaypo"-Maypo"It

'sahoneyofanO,it'sHoneyNutCheerios""Justlikeachocolatemilkshake,onlycrunchy"-CocoPops"Kellogg's,becauseyourbestdaysstartwith

breakfast""Kidtested.Motherapproved."-Kix"MakesRedBlood!"-Grape-Nuts"Mikeylikesit"-Life"Nobodycansaynototheho

neynutO'sinHoneyNutCheerios""Raceforthetaste,thehoneysweettaste!,thehoney-nuttytasteofHoneyNutCheerios""ShotfromGuns!"-QuakerPuffedR

iceandPuffedWheat"Sillyrabbit,Trixareforkids""Snap,Crackle,andPop"-Kellogg'sRiceKrispies"Tellthemaboutthehoney,mummy"-S

ugarPuffs"They'regrrreat!"-Kellogg'sFrostedFlakes/Frosties"They'retasty,tasty,veryverytasty/They'reverytast

y"-Kellogg'sBranFlakes"Thebesttoyoueachmorning"-Kellogg's"Tastethemagain,forthefirsttime"-Kellogg'sCornFlakes"Yabba-Dabbadeli

cious"-PostFruityandCocoaPebblesConfectionery(candies,sweets,lollies)"Aglassandahalfofmilkineveryhalfpound"-Cadbury'sDair

yMilk"Ahazelnutineverybite"-Topic"AMarsadayhelpsyouwork,restandplay"-intheUnitedKingdomandCanada"AMilkyWayToday.Atwork,restandplay!"(MilkyWayisalsoma

debyMars)"Amintybitstronger"-TreborSoftMints"Atasteofparadise"-Bounty"AllbecausetheladylovesMilkTray"-Cadbury'sMilkTraychocolates,1970s"Breako

utoftheordinary"-Nestle'sButterfinger"Chocolateisbetterincolour."-M&M's"CoffeeCrispmakesanicelightsnack.""Doyoueattheredoneslast?"-Smarti

es,1970sor1980sonuntiltheearly1990s,revivedaround2002or2003"DoyouloveanyoneenoughtogivethemyourlastRolo"-Rol

oconfectionery"Doubleyourpleasure,doubleyourfun"-Wrigley'sDoublemintChewingGum"AfingerofFudgeisjustenoughtogiveyourkidsatreat"-Cadbury'sFudge(19

70s)"Thefreshmaker!"-Mentos"FullofEasternPromise"-Fry'sTurkishDelight"Givemeabreak!,Givemeabreak!,breakmeoffapieceofth

atKitKatbar!""Haveabreak,haveaKitKat""Hershey,thegreatAmericanchocolatebar""Howmuchcanyouhandle"-BubbleTape"Thelighterwaytoenj

oychocolate"-Maltesers"Thelongerlastingsnack"-Twix"Madetomakeyourmouthwater"-OpalFruits"Meltinyourmouth,notinyo

urhand."-M&M's"Monsieur,withtheseFerreroRocheryou'rereallyspoilingus""NobodybetterlayafingeronmyButterfinger."-Nestlé'

sButterfinger,spokenbyBartSimpsonfromTheSimpsons."OnetwomanyandyoumightturnBertie"-Bassett'sLiquoriceAllsorts"OnlySmartieshavet

heanswer""SeethefaceyoulovelightyouwithTerry'sAllGold"-chocolates"Snickerssatisfies""Sometimesyoufeellikeanut,sometimesyoud

on't."-AlmondJoy/PeterPaulMounds,1953,Dancer-Fitzgerald-Sample"Tastetherainbow",Skittles"Thesweetyoucaneatbetweenmealswithoutlosingyourappetite"-Mil

kyWay"Toogoodtohurrymints"-MurrayMints"Twoforme,noneforyou!"-Twix"WhatwouldyoudoforaKlondikeBar?"-earl

y1990s,early2000s"Where'sthecreamfilling?"Hostesscakes"WotalotIgot!"-Smarties,1961,JWT"WhateveritisIthinkIseebecomesaTootsieRolltome!"-Toots

ieRolls"YougetabigdelightineverybiteofHostesssnacks"-1970sFastfood"TheburgersarebetteratHungryJack's""Eatfresh."-Subway"Ifi

tdoesn'tgetallovertheplace,itdoesn'tbelonginyourface"-Carl'sJr."That'sHot"-SpicyBBQSixDollarBurgerCarl'sJr."Withoutus,someguyswills

tarve"-Carl'sJr."Ain'tnoreasontogoanyplaceelse"-Wendy's"HelloHardee's!/Hardee'sthetastethatbringsyoubackagain"-(sungtoth

etuneof"HelloDolly")"HurryondowntoHardee's""It'sbetterhere!"-Wendy'sRestaurants,2004-Present"Where'sthebeef?"-Wendy'sRestaurants,1984-2004,Dancer-F

itzgerald-Sample"Jack'sback"-JackintheBoxfastfoodrestaurant"NowhereelsebutBurgerChef""Pizza!Pizza!"-LittleCaesarsrestaurants"Thinkoutsidetheb

un."-TacoBell,late-1990s,early-2000s"YoquieroTacoBell"-mid-1990s"YourchoicedownatWendy's,wherequalityisourrecipe(da-dada)""You'reWendy'skindofp

eople.""You'vealwaysgottimeforTimHortons"-mid-to-late-1990s-onBurgerKing"Americalovesburgers,andwe'reAmerica'sBurgerKing-1970s"Aren'tyouhungryforBur

gerKingnow.""Haveityourway."-BurgerKing"Ifyouaskus,(chompchompchomp),itjusttastesbetter.(Chomp!)"BurgerK

ing.Wherekidsareking."-1970s"Who'sgotthebestdarnburgersinthewholewideworld?BurgerKingandI."KFC(KentuckyFriedChicken)"WeDoChickenRight"1980s?"Barrelof

fun"-1970s"Finger-lickin'good"KFC,(1950s-1970s;stillusedinmanyinternationalmarkets)"IfyouwantKentuckyFriedChicken,youhavetovisitme"-1969,sungbyCol

onelSanders."ChickenCapital,USA"-KFC,2004"There'sfastfood,andthenthere'sKFC"-KFC"RealgoodnessfromKentuckyFried

Chicken"-1970sMcDonald's1960sLookfortheGoldenArches1967McDonald'sisYourKindofPlace1971YouDeserveaBreakToday1975WeDoitAllforYou1975Twoallbeefpattiess

pecialsaucelettucecheesepicklesonionsonasesameseedbun1976You,You'reTheOne1979NobodyCanDoItLikeMcDonald'sCan1980,1

981YouDeserveaBreakToday1981NobodyMakesYourDayLikeMcDonald'sCan1983McDonald'sandYou1984It'saGoodTimefortheGreatTasteofMcDonald's1988GoodTime,Grea

tTaste,That'sWhyThisisMyPlace1990Food,FolksandFun1991McDonald'sToday1992WhatYouWantisWhatYouGet1993DoYouB

elieveinMagic?1995HaveYouHadyourBreakToday?1997MyMcDonald's1997DidSomebodySayMcDonald's?2000WeLovetoSeeYouSmile2000PutaSmileOn2001There'salittleMcDo

nald'sinEveryone(Canadaonly)2001Thingsthatmakeyougo'mmm'(Australia,UKandNewZealand)2002Everytimeagoodtime2003Badabababa,I'mlovin'it.PizzaHut"PizzaHut

andNothin'But."-Late1980s,early1990s"Gather'roundthegoodstuff."-PizzaHut,2000s"PizzaHut....Makin'itGreat!"Meatsandpoultry"Beef.It'swhat'sfordinner."-

Cattlemen'sBeefBoard"IwishIwereanOscarMeyerWeiner"-OscarMeyer"Ittakesatoughmantomakeatenderchicken."-Perdue,1972,Scali,McCabe&Sloves"O

scarMeyerhasawaywithB-O-L-O-G-N-A"-OscarMeyer"Realfoodforrealpeople"-Thebeefindustry"Thedogskidslovetobite"-ArmourH

otDogs"TheOtherWhiteMeat"-NationalPorkProducersCouncil"Getyoursmileon"-Lay'spotatochips"Betchacan'teatjus

tone"-Lay'spotatochips"Dangerouslycheesy."-Cheetos"Ifyougotthemunchies,nothingelsewilldo!-Hostesspotatochips"Onceyoupop

thefundoesn'tstop"-Pringles"Onceyoupopyoucan'tstop"-PringlesBeverages"GotMilk?"-CaliforniaMilkProcessorBoard,1990s-

2000s"It'snotjustforbreakfastanymore."-FloridaOrangeJuiceGrowersAssociation"Milk:ItDoesaBodyGood"-NationalDairyCouncil"Oh,yeah!"-Kool-Aid"Pu

reLife"-NestleAberfoyleNaturalSpringWater,2002or2003?"TheydrinkitintheCongo"-UmBongo"Unleashthepowerof

thesun"-SunnyDelight"Tang-it'sakickinaglass"-Tang"HaveaTropicanaMorning"-TropicanaTropicana"Watchout,there'saHumphreyabout!"-Un

igatemilk"LifeisbetterTwisted"-TropicanaTwister,2005"DrinkTang,gang,it'sTang-erific"-Tang,1960s"100%SqueezedSunshine"-TropicanaBeerandliq

uor"ADoubleDiamondworkswonders"-DoubleDiamond"AfterDark"-TiaMaria"Australianswouldn'tgiveaXXXXforanythingelse"-AustralianBe

er"BeerathomemeansDavenport's"-Davenport'sbeer(homedeliveryonly)(1960s)"TheBeerthatMadeMilwaukeeFamous"-Schlitz"TheCh

ampagneofBottledBeer"-MillerHighLife"ThecreamofManchester"-Boddington's"Everythingyoualwayswantedinabeer.Andless."-Mille

rLite"Forgreatlager,followthebear"Hofmeisterlager"Fosters-AustralianforBeer"-FostersAustralianBeer"FromtheLandofSky-Blu

eWaters"-Hamm'sBeer,1930s–1980s"IAmCanadian"-MolsonCanadianbeer"Ifyou'vegotthetime,we'vegotthebeer"-MillerBeer"ItcanonlybeHeineken"-Heineken"

MadetheAmericanWay"-MillerHighLife(MillerBeer,1985-c.1989)"NoNonsense"-JohnSmith's"Probablythebestlagerintheworld"-C

arlsberg"Reassuringlyexpensive."-StellaArtois,1981,LoweHoward-Spink"Refreshesthepartsotherbeerscannotreach"-Heinekenlager,1974"TastesGreat.LessFill

ing"-MillerLite,1974,McCann-EricksonWorldwide"Therightone"-Martini"There'snotastelikeStones"-StonesBitt

er"Wedrinkallwecan.Therestwesell."-UticaClub,1965,DoyleDaneBernbach"Wewillsellnowinebeforeitistime"-PaulMa

ssonWines"WeekendsweremadeforMichelob"-1970s"WelcometoMillerTime"-Miller"Whatarefreshingchange"-Woodpeckercider"WhatwewantisWatn

ey's."-Watney'sBudweiser"BringOutYourBest"-BudLight(1982,firstTVad)"Forallyoudo,thisBud'sforyou"-Budweiser"TheKingofBeers"-Budweiser"Whyaskwhy?T

ryBudDry"-Budweiserearly1990s"WhenyousayBudweiser,you'vesaiditall"-BudweiserCarling"HeyMabel-BlackLabel"-BlackLabel"Ibethedrin

ksCarlingBlackLabel"(1980s)"Yourbestbetforafullerflavour"-CarlingBlackLabellager(1980s)Guinness"Guinnessisgoodforyou"-Guinness"Mygoodness,

myGuinness"-Guinness"Tickfollowstockfollowstickfollowstock"-Guinness(surferadvert)"Goodthingscometothosewhowait"-GuinnessCoffee"Thebestpa

rtofwakingupisFolger'sinyourcup!"-Folgers"CelebratetheMomentsofYourLife"-GeneralFoodsInternationalCoffees"Coffeeatitsbest"-Nescaf

éGoldBlend"Goodtothelastdrop."-MaxwellHouse"Sanka...EverythingYouLoveAboutCoffee"-SankaTea"Avez-vouwuncuppa?"-PGTip

s"Getbackyour'oo'withTyphoo""Liketeausedtobe"-YorkshireTeaCarbonatedsoftdrinks"Americaisturning7-Up""Barq'shasbite"-Barq'srootbeer"BeaPep

per.DrinkDrPepper""DrinkBarq's.It'sGood."-Barq'ssarsaparilladrink"DotheDew"-MountainDew,1990s"DrinkCanadaDry"-CanadaDry"Everybubble'spasseditsfizzic

al"-Corona,1970s"Getbusywiththefi"-SodaStream"Hellosunshine!HelloMountainDew""I'masecretlemonadedrinker"-R.White's"

It'saredthing"-Tizer"It'sfrothyman"-Cresta"It'snottooheavy,nottoosweet,it'srightforyou"-RCCola"Lifeisstim

ulatingenough"-LikeCola"LymonisthesecretofSprite""MadeinScotlandfromgirders"-Irn-Bru"MakemineMoxie""MelloYelloto

therescue!""Neverhadit,neverwill"-7-Up(Inreferencetocaffeine)"Orangeloversgotacrushonus"-OrangeCrush"Schhh!Youknowwho?"-Schweppes,1962"The

totallytropicaltaste"-Lilt"Make7-UpYours"7-Up"TheUncola"-7-Up,1973,JWalterThompson"What'stheworstthatcanhappen?"-DrPepper"Who'syoursoda?"-RedF

usionsoftdrink,DrPepper,2002"Youdon'tneedcaffeine.Andneitherdoesyourcola"-LikeCola"Youknowwhenyou'vebeenTango'd"-Tangosoftdrink

,1994,HHCL"thesecretisinschweppavesence"-schwepps,2005Coca-Cola"AlwaysCocaCola"-1990s"Therealthing"-late-1980s"Haveacokean

dasmile"-1980s"Cokeisit"-1982"Justforthetasteofit...DietCoke!""Enjoy!""It'stherealthing"-1941"Thepau

sethatrefreshes"-1929Pepsi-Cola"AskForMore"-2000,manyEuropeanareas"CatchthatPepsispirit.Drinkitin,drinkitin,drink

itin"-1979-c.1984"ComeAlive!You'reinthePepsiGeneration"-c.1967"It'stheCola"-2003"JointhePepsiPeople"(Feelin'free)-mid-1970s"TheJoyofCol

a"-1999"TheChoiceofaNewGeneration"-1985-1990"Pepsi-forthosewhothinkyoung"-c.1960"PepsiColahitsthespot""Pepsi'sgotyou

rtasteforlife""Allthetaste,1/3ofthecalories",PepsiMax,1993"Sametimetomorrow?"-DietPepsi,1990s"Thetimeisright,forPepsiLight"/"Weputal

ittlelemonytasteinandtookouthalfthecalories.""Uh-Huh!(Yougottherightone!)"-DietPepsi,1991"You'vegotalottolive,andPeps

i'sgotalottogive"-c.1968-1973"Lipsmackin'thirstquenchin'acetastin'motivatin'goodbuzzin'cooltalkin'highwalkin'fastlivin'evergivin'coolfizzin'Pepsi

"-1973,BoaseMassimiPollitt"Yehhihairightchoicebaby"1980s(India)"Nothingofficialaboutit"1990s-During1995CricketWorldCup(India)"YehDilMaangeMore"19

90s(India)"Yehpyaashaibadi"2000s(India)Household"1001CleansaBig,BigCarpetforLessthanHalfaCrown"—1001c

arpetshampoo,c.1964"Theapplianceofscience"—Zanussi,1981,GeersGross"Aristonandonandon...""Awaygotroublesdownthedrain--Roto-Rooter"—1954topresen

t."CoversTheEarth"--SherwinWilliamspaint"Doesexactlywhatitsaysonthetin"—Ronseal,late1980stopresent."Handsthatdodishesc

anfeelsoftasyourface,withmildgreenFairyLiquid""HILLYBILLYLIKESYOU!"—HillybillyVacShack"ItBeats-asitSweeps-asitCleans"—TheHoovervacuumc

leaner,1926"It'salotlessbovverthanahover"—QualcastConcordlawnmowers,1985,WCRS"Killsallknowngerms...dead"—Domestospreviously-"Kills

99%ofallknowngerms...dead"—presumablyitgotbetter!"KillsBugsDead"—Raid(insecticide)"Quick,Henry,theFLIT!"—Fli

tinsecticide"NotAdvertised"No-Adsunscreen"NothingssuckslikeanElectrolux"—Electrolux"Putthefreshnessback"—Shake'n'Vac"Screwyourself."—IKEA,2004

,Norway.Externallink:[1]"Unböring."—IKEA,2003,Canada."Youdon'thavetoberich,justsmart."—IKEA,UnitedStates"Ringaroundthecollar"—WiskDetergent

,1968"Abuckwellspent"—SpringmaidSheets,1948Personalcare"99.44%Pure"—Ivorysoap"Atotallyorganicexperience"(not"orgasmic"!)-ClairolHerbalEssences

"AbsolutecleanlinessisGodliness!"—Dr.Bronner'sMagicSoap"BecauseI'mworthit"—L'Oréalsometimesfollowedby,"Aren'tyou?

"supersededby,"Becauseyou'reworthit""DoesSheorDoesn'tShe?...OnlyherHairdresserKnowsforSure"—Clairolhairdye(l

ateroftenshortenedto"DoesSheorDoesn'tShe?")"Forthosewholikethetraderough"—Travisaftershave"GoodMorning!HaveYouUsedPear'sSoap?"—Pear'sSoap

"IlikeditsomuchIboughtthecompany."—Remingtonshavers"I'mnotadoctor,butIplayoneont.v."—Vickscoughsyrup"Ineverknewyouhaddandruff"—Head&Shoulde

rsshampoo"Issheorisn'tshe?"—Harmonyhairspray"ItFloats!"—IvorySoap"Itwon'tletyoudown"—Rexona/Sure/Degreeanti-perspirantAsloganu

sedbyRexonainFinlandwas"There'salwaysspaceforonewhousesRexona!"Thisledtomanyjokes,suchasbeingabletofitanelephantintoancar,a

slongasheusesRexona."I'vefallenandIcan'tgetup!"—LifeCallPersonalEmergencyResponseSystems"Themarkofaman"—OldSpiceafter

shave"Maybeshe'sbornwithit,maybeit'sMaybelline"—Maybelline(lipstick,makeup)"Preparingtobeabeautifullady"—Pea

r'sSoap"Raiseyourhandifyou'resure".-Sure,1984,Wells,Rich,Greene"R-O-L-A-I-D-SspellsRelief"—Rolaids(indiges

tionmedicine)"Thebestamancanget"—Gilletterazors"TheLynxeffect"—Lynxdeodorant"Whenamanyou'venevermetbeforesuddenlygivesyouflowers

"—Impulsedeodorant"WhichtwinhastheToni?"—Toni,1946,Foote,Cone&Belding"You'llwonderwheretheyellowwentwhenyoubru

shyourteethwithPepsodent"—Pepsodent,1956,Foote,Cone&Belding"Yourfragrance.Yourrules"—HugoBossDeepRed"Thenameontheworld'sfinestbla

des"—WilkinsonSwordrazors"Looksharp,feelsharp"—Gillette,1940s"TheAxeeffect"—Axedeodorant"LookMa,nocavities!"—Cresttoothpas

te"Alwaysabridesmaid,butneverabride"—Listerine,1923"Wanthimtobemoreofaman?Trybeingmoreofawoman!"—Cot

yPerfumes"Alittledab'lldoya"—Brylcreem,1950s"Plop,plop,fizz,fizz,ohwhatareliefitis!"—AlkaSeltzer"Pleasedon'tsqueezetheChar

min"—CharminRecreation,entertainment,andtravel"...anothershrimponthebarbie..."—AustralianTouristCommission,1984"Don'tjustbookit.T

homasCookit."—ThomasCook,1984,Wells,Rich,Greene"Don'tjusttravel.Travelright."—Expedia"Getaway!"—LunnPoly"Getoutthere"—RoyalCaribbeancruiselines"Ilove

NewYork"—NewYorkCity,1977–,Wells,Rich,Greene"I'mGoingtoDisneyWorld!"-TheWaltDisneyCompanyafterandduringtheSuperBowl"It'ssobracing."—Skeg

ness"ServingAllourCommunity.Brampton'sArtsGroup."—VisualArtsBrampton,2003,AlphieandBette"Welovehavingy

ouhere."—HamptonInn"We'llleavethelightonforyou."—Motel6"Whathappenshere,stayshere."—LasVegas,2002,R&RPartners"Wherethemagicneverends."—AltonTow

ers"WinningisthemarkoftheRebel."—RebelSportTobacco"Anyhow...HaveaWinfield"—WinfieldCigarettes"CamelsSootheYourT-Zone"—

Camelcigarettes"I'dwalkamileforaCamel"—Camelcigarettes,1921(byN.W.Ayer&Son)"DoctorsRecommendPhillipMorris"—PhillipMorristo

baccoproducts"HappinessisacigarcalledHamlet"—Hamletcigars"It'sthatCondormoment"—Condortobacco"JustWhattheDoctorOrdered"—L&M

Cigarettes"LSMFT:LuckyStrikeMeansFineTobacco"—LuckyStrikeCigarettes"MoreDoctorsSmokeCamelsthananyotherCigarette"—Camelcigarettes"NotaCoughin

aCarload"—OldGoldCigarettes"ReachforaLuckyinsteadofaSweet"—LuckyStrikeCigarettes"TasteMe!TasteMe!ComeonandTasteMe!"—DoralCigarettes"You'renever

alonewithaStrand"—StrandCigarettes"You'veComeaLongWay,Baby"—VirginiaSlimsCigarettes"You'veGotaGoodThi

ngGoing"—KentCigarettes"Winstontastesgood,likeacigaretteshould"—WinstonCigarettesStopsmokingads"Itneedn'tbehell,withNicotinel"

"Don'tPassGas"—AmericanLegacyFoundation2005"Don'tconsumeitoritwillconsumeyou"Transport"GoGreyhoundandleavethedrivingtous"—GreyhoundLines"Seewhatbrown

candoforyou"—UPS"Thisistheageofthetrain"—BritishRail"We'regettingthere"—muchridiculedBritishRailslogan"Whenitabsolutel

yhastogetthereovernight"—FedEx"SeeAmericaatseelevel"—Amtrak"TheWorldOnTime"—FedExAirlines"ASymbolofFreedom"—SouthwestAirlines"CatchOur

Smile"—PSA"Deltagetsyouthere.We'rereadytofly""Deltaisreadywhenyouare.""Goodgoesaround."—Delta"Enjoyourcompany"—Sabena"Flyme!"—NationalAi

rlines"Flythefriendlyskies"—UnitedAirlines,1966–1997,LeoBurnett"It'stimetofly"—UnitedAirlines"IwishtheyallcouldbeCaledon

iagirls"—CaledoniaAirlines"MakingtheskythebestplaceonEarth"—AirFrance"SingaporeGirl,you'reagreatwaytofly"—SingaporeAirlines

"Weknowwhyyoufly"—AmericanAirlines"EnAmerican,tenemosloquetubuscas!"—SpanishsloganforAmericanAirlines"ThetopbananaintheWest"—Hugh

esAirWest"TheWingsofMan"—EasternAirlines"Estosiesvolar!"—SpanishsloganforEasternAirlines"Theworld'sfavouritea

irline"—BritishAirways"Goodgoesaround"—DeltaAirLines"TheProudBirdWithTheGoldenTail"—ContinentalAirlines"Wer

eallymoveourtailforyou"—ContinentalAirlines"We'reAmericanAirlines,doingwhatwedobest""Workhard.Flyright."—ContinentalAirlines,1998-present"Worl

dclass,worldwide"—AirCanada"dingYouarenowfreetomoveaboutthecountry."—SouthwestAirlines"WesternAirlines-Theonlywaytofly"—WesternAirlines"HalfTheFunIs

GettingThere"—OlympicAirways"Desdequeponeselpieenelavion"—Spanishslogan,MexicanaAirlines"TheLow-FaresAirline"—Ryanair"LowFares.Way

Better"—AerLingus.comAerLingus"IStillCallAustraliaHome"—Qantas,1990s-present"Comeon,let'sfly!"—easyJet"Welikeyoutoo"-JetblueA

irways"TimeflieswhenyouflyTed"Automobiles"ABetterIdea"—Ford"AnAmericanRevolution"—Chevrolet,2000s"AnAme

ricanRevolution"—DodgeAries,1985Reference"AmericanLuxury"—Lincoln(automobile)"AsktheManwhoOwnsOne"—Packard,1925,AustinBement"TheBeautyofAll-Whe

elDrive."—Subaru,1990s"TheBestneverrest."—FordTrucks,1990s"Baseball,hotdogs,applepie,andChevrolet""BetterIdeas.DrivenbyYou."-FordMot

orCompany,1990s"BiggerinTexas,BetterinaDodge""BloodyVolvodriver"—Volvo,2003(Australia)"Borntoperform

"—Jaguar,(c.2003-)"Breakthrough."—Cadillac,(c.2002-)"Builtfortheroadahead-Ford,2004"Can'tgetenoughofthis."—Ford(Australia),2003"Chevrolet,building

abetterway(toseetheUSA)",1970s"Créateurd'Automobiles"—Renault"TheDriveofyourlife."—Peugeot"Datsunsaves",1970s"Dreamup"—Buick,2005"DriveSafel

y."—Volvo,1990s"Driveyourway"—Hyundai,2005-"Driverswanted."—Volkswagen,1995,ArnoldCommunications"Everythingwedoisdrivenbyyou"—Ford"Fahrvergnügen"—

Volkswagen,early1990s"FordistheBestinTexas""ForLife"—Volvo,2000s"FuelfortheSoul"—Pontiac,(2003-2004)"HaveyoudrivenaFord...la

tely?"—Ford"TheHeartbeatofAmerica:Chevrolet"—Chevrolet,1980s"IfonlyeverythinginlifewasasreliableasaVolkswagen""Ifyouhaven'tlo

okedatFordlately,lookagain."—Ford,2003"ImagineyourselfinaMercury."—Mercury(automobile)"Inexpensive.AndBuilttoStayThatWay."—Subaru,1980s"Inspirat

ionComesStandard"-Chrysler,1990s-present"Itiswhatitwas."—FordMustang,1994"It'saSkoda.Honest."—SkodaAuto,2000,Fallon"It'sgottab

eaDodge."(rapidlyreplaced)"It'snotacar.It'saVolkswagen""Likearock"—ChevroletTrucks"Likenoother"—Mercedes-Be

nz;seealsoHummerandElectronics:Sony"LikenothingelseonEarth"—Hummer"Thelionleapsfromstrengthtostrength"—Peugeot,1980s"Majormotion,fromNissan""MovingFo

rward."—Toyota,2004"Newdoorsopened"—Mercury(automobile),2005"NobodydemandsmorefromaDatsun,thanDatsun.Wearedriven!"

"Ohwhatafeeling,Toyota"—1980s"Oncedriven,foreversmitten"—VauxhallMotors,1980s"OnlyinaJEEP"—Jeep,2000s"OnlyinaJEEP-Brand4x4"—Jeep,2000

s(radioversion)"Papa?""Nicole?"—RenaultClio"Passionfortheroad"—Mazda,1990s"Peoplefirst."-Saturn,2005-present"Pistonenginesgoboing(x7).Bu

ttheMazdagoeshmmmmmmmm"1973"Pontiac:Action"—Pontiac,early2005"Pontiac:DesignedforAction"—Pontiac,2005"ThePenaltyofLeadership"—Cadillac,

1915"Thepowerofdreams"—Honda"Putthefunbackintodriving."—VauxhallMotors"Qualityisjobone"—Ford"TheRealThing"—FordA

ustralia,1970s"Rightservice.Rightprice."—Meineke"SeetheUSAinyourChevrolet!"—Chevrolet1950's"Sheerdrivin

gpleasure"—BMW"Shift_xxx"—Nissan,2000s;where"xxx"varies"TheSpiritofAmericanStyle"—Buick,(c.2002-2004)"StandardoftheWorld"—Cadillacfrom1950

'sthrough1970's"StateofIndependence"—Saab2000s"ThecarinfrontisaToyota"—Toyota"TheBestBuiltCarsInTheWorld"Toyota"ThePassionatePursuitofPerfection"Lexu

sfrom2000-on"TheRelentlessPursuitofPerfection"Lexusfrom1989-1999"TheStrengthofExperience"—GMCTruck,c.1992"ThinkSmall"—Vo

lkswagen,1962,DoyleDaneBernbach"ThisisNotYourFather'sOldsmobile."—Oldsmobile,1980s"Theultimatedriving

machine"—BMW"Think.Feel.Drive"—Subaru,2004-"Travelwell."—Lincoln(automobile)"UniqueinAlltheWorld"—FordFo

rdThunderbird1960's"USA#1"—Chevrolet,1970s"Volkswagendoesit,again"(sungtothetuneof"Shaveandahaircut")"Vors

prungdurchTechnik"—Audi"Weareprofessionalgrade"—GMCTruck,2000s"Wearedrivingexcitement"—Pontiac"Webuildexcitement"—Pontiac"Wemakei

tsimple"—Honda,circa:1980's"We'llbethere."—Chevrolet,2000s"Whatwillyoudowithallthemoneyyousave?"Toyo

ta,1980s"You,askedforit.Yougotit,Toyota",1970s"YoucanwithaNissan""YourNextCar"—Chrysler,1950's"ZoomZoomZoom"—Mazda,2000sAutomobil

epartsandaccessories"AAMCO.Double-A,honkhonkM-C-O"—AAMCOtransmissionspecialists"Becausesomuchisridingonyourtires"—Michelin"Don'tcomp

romise.Midasize"—Midasmufflershops"OntheWingsofGoodyear"—Goodyear"Raceprovenperformance"—KumhoTires,2005"So

onerorlater,you'llownGenerals"—GeneralTireandRubberCompany"ThanksDelco!"—DelcoFreedomBatteries.1970s"

Theanswer'syes.Nowwhat'sthequestion?"—Unipartcarspares,1970s"Thousandsofpartsformillionsofcars"—Unipartcarspares,1980s"TimetoRe-Tire"—Fisktires

"TrusttheMidastouch"—Midasmufflershops"Youcan'tgetbetterthanaKwik-Fitfitter"—1980s"BornTough"-CEATTi

res[1990s](India)Carrental"We'renumbertwo.Wetryharder."—AvisRent-a-Car"LetHertzputyouinthedriver'sseat"—HertzCarRental"We'll

pickyouup."—EnterpriseCarRentalPetroleum"AtAmoco,ourjobisyou""AtGulf,thestop,thatkeepsAmericagoing""BeyondPetroleum"—BP"Citgoistherightway

togo""Energy--forastrongAmerica."—Exxon,1976"Gowell.GoShell"—Shell"Humanenergy"—Chevron,2005"Icanbeveryfriendly"—Sunoco,1970s"Liquidenginee

ring"—Castroloil,1970s"It'snotjustoil.It'sliquidengineering"-Castroloil,2006(India)"Putatigerinyourtank"—Esso/Exxon"Pum

pyourmoneybackintoCanada"—Petro-Canada,early1980s"Thespiritof'76"—Unocal"We'dlikeyoutoknow"—Exxon,1970s"We'red

rivers,too"—Esso/Exxon/Mobil"Wegiveyoumoretogoon"—Sohio"YoucanbesureofShell"—Shell,1982"Youcantrustyourcartothema

nwhowearsthestar"—TexacoServiceStationsGovernmentandmilitary"CrossintotheBlue."UnitedStatesAirForce,200

0s"Anarmyofone"—UnitedStatesArmy,2001"Thefew,theproud,theMarines."UnitedStatesMarineCorps,2000s"Accelerateyourlife."UnitedStatesNav

y,2000s"Beallyoucanbe"—USArmy,1981-2001,N.W.Ayer&Son"Bethebest"—BritishArmy"IwantYOUfortheUSArmy"—WorldWarIandWorldWarII"LooseLipsSink

Ships"—WorldWarII"Onlyyoucanpreventforestfires"—UnitedStatesForestService"TheArmyNationalGuard,YouCan"—US

ArmyNationalGuard,inusearound2001-2003ifnotmoreyearsthanthat"Thetoughestjobyou'lleverlove"—PeaceCorps"There'snolifelikeit"—CanadianArmedForces"Th

eArmy.TheEdge"—AustralianArmy"ExpandyourHorizons"—RoyalAustralianNavy"MenAtTheirBest"—PakistanArmyPoliticalSlog

ans"Acid,Amnesty,andAbortion"-1972anti-DemocraticPartyslogan,fromastatementreputedlyby"Scoop"Jackson(aDemocrat)abouttheplatformofGeorgeMcGovern."A

ChickeninEveryPotAcarineverygarage"—1928republicanpresidentialcampaignsloganofHerbertHoover"Weareturningthecorner"

--1932campaignsloganinthedepthsoftheGreatDepressionbyrepublicanpresidentHerbertHoover"Ipropose(totheamericanpeople)aNewDeal"-1932sloganbydemocratic

presidentialcandidateFranklinD.Roosevelt."Algérie-française"-asloganofabout1960usedbythoseFrenchpeoplewhowantedtokeepAlgeri

aruledbyFrance."AllthewaywithLBJ"—1964U.S.presidentialcampaignsloganofLyndonJohnson"Atimeforgreatness"1960U.S.presidentialcampaignthemeofJo

hnF.Kennedy"Awoman'srighttochoose"—pro-choicepoliticalslogan"AreYouBetterOffThanYouWereFourYearsAgo?"—a1984U.S.presidentialcampa

ignsloganofRonaldReaganreferringtotheeconomictimesinReagan'scurrentfouryearsinoffice,contrastedwiththeeconomictimesduringtheprev

iousadministratonofJimmyCarter"Backtonormalcy"1920U.S.presidentialcampaignthemeofWarrenG.Harding,referencetoreturningtonormaltimesfollowingW

orldWarI"BetterdeadthanRed"—ananti-Communistslogan"Blaine,Blaine.JamesG.BlaineContinentalLiarfromthestateofMaine"1884U

.S.presidentialcampaignsloganusedbythesupportersofGroverCleveland,Blaine'sopponent"BozoandthePineapple}—Uncomplimentarynamegiventothe19

76U.S.presidentialcampaignticketofGeraldFordandBobDole."Comeandtakeit"-SloganattheBattleofGonzales"Don'tswaphorses(inmidstream)"1864U.S.presiden

tialcampaignsloganofAbrahamLincoln"EinVolk,einReich,einFührer"("Onepeople,onecountry,oneleader")—FascistGermany."Fifty-FourFortyorFight",Oregonbound

arydispute,1846,DemocratsclaimallofOregonCountryfortheUnitedStates"Fourmoreyearsofthefulldinnerpail"1900U.S.presidentialslogan

ofWilliamMcKinley"FreeSoil,FreeMen,Fremont"1856U.S.presidentialcampaignsloganofJohnFremont"GodmadeAdamandEve,notAdamandSteve",usedbyC

hristianswhoopposehomosexualityonreligiousgrounds"GotGuv"-aplayonthe"gotmilk"campaign;usedbydairyownerJimOberweisin2006duringhisca

mpaignforGovernorofIllinois."Grandfather'shatfitsBen"1888U.S.presidentialcampaignsloganofBenjaminHarrison,whosegrandfatherWilliamHenryHarrisonwase

lectedU.S.presidentin1840."Hekeptusoutofwar"WoodrowWilson1916U.S.Presidentialcampaignslogan,also"Heprovedthepenmightierth

anthesword""Hey,Hey,LBJ,howmanykidsyoukilltoday?"-Anti-VietnamWarandanti-LyndonB.Johnsonsloganfromthe1960s"Humanlifebeginsatconception"—pro-lifeslog

an"IlikeIke"1952U.SpresidentialcampaignsloganofDwightD.Eisenhower"IstilllikeIke"1956U.SpresidentialcampaignsloganofDwightD.Eisenhower"I'mjustwildab

outHarry"1948U.S.presidentialsloganofHarryS.Truman,takenfroma1921songtitlewrittenbyNobleSissleandEubieBlake"InYourGuts,YouKnowHe'sNut

s"—Anunofficialanti-Goldwaterslogan,1964."InYourHeart,YouKnowHe'sRight"—BarryGoldwater,1964PresidentialcampaignsloganofRepublicanA

rizonaSenatorBarryGoldwater."It'sTimetoChangeAmerica"—athemeofthe1992U.S.presidentialcampaignofBillClinton"Ma,Mawhere'smy

Pa?"1884U.S.presidenitalsloganusedbytheJamesBlainesupportersagainsthisopponentGroverCleveland,thesloganreferredtofactClevelandh

adfatheredanillegitimatechildin1874.WhenClevelandwaselectedPresident,hissupportersaddedtheline,"Gonet

otheWhiteHouse,Ha,Ha,Ha!""Makelovenotwar"againsttheWarinVietnam."Neverhaditsogood"1957campaignunderHaroldMac

millan'sleadershipoftheTories"PeaceandProsperity"1956U.S.presidentialcampaignsloganofDwightD.Eisenhower"P

owertothepeople"—SocialismorDemocracy"RallyAroundO'Malley"-CampaignsloganusedduringPatrickO'Malley's2002gubernatorialcampaign."RememberGo

liad"—BattlecryattheBattleofSanJacinto"RememberPearlHarbor"—aslogan,asong,aninvitationtoWorldWarII"Reme

mbertheAlamo"—BattlecryattheBattleofSanJacinto"RemembertheMaine"—TherallyingcrybywhichWilliamRandolp

hHearstfomentedtheSpanish-AmericanWar."RooseveltforEx-President"—1940U.S.presidentialcampaignsloganofWendellWillkie"RossforBoss"--a1992U.S.presid

entialcampaignsloganofRossPerot"Rum,RomanismandRebellion",U.S.presidentialelection,1884,Republicansattackoppositionforv

iewsagainstprohibition,membershipbyCatholicimmigrantsandsoutherners."SunflowersdieinNovember"1936U.S.presidentialsloganofFranklinD.Roosev

elt,referencetohisopponentAlfLandon,whosehomestateofKansasusesthesunflowerasitsofficialstateflower"Therearetwo

Americas"—JohnEdwards"TippecanoeandTyler,Too"1840U.S.presidentialsloganofWilliamHenryHarrison.Tippecanoeafamous1811battleHarrisondefea

tedTecumseh;JohnTylerwasHarrison'srunningmate"USimperialismisapapertiger!"-MaoZedong"WaronTerror"—GeorgeW.Bush"WePol

kedyouin'44,WeshallPierceyouin'52"1852U.S.presidentialcampaignsloganofFranklinPierce;the'44referredtothe184

4electionofJamesK.Polkaspresident"Workersoftheworld,unite!"-—Workplace-democracysloganwrittenbyKarlMarx"GovernmentOFthepeople,BYthepeop

le,andFORthepeople(shallnotperishfromtheEarth")--pro-democracysloganspokenatGettysburgbyPresidentAbrahamLincoln

.Socialandpublicservice"FriendsDon'tLetFriendsDriveDrunk"—UnitedStatesDepartmentofTransportation"Giveahoot,don'tpollute"—UnitedStatesForestService"C

lickitorticket."—UnitedStatesseatbeltlaw"Klunk!Klick!Everytrip"—UKPublicInformationFilmforseatbelts"Pare

ntswhousedrugshavekidswhousedrugs"—PartnershipforaDrug-FreeAmerica"Takeabiteoutofcrime!"—NationalCrimePreventionCouncil"Thinkonce,thinktwice,think

bike"—UKPublicInformationFilm"Thisisyourbrain.Thisisyourbrainondrugs.Anyquestions?"—PartnershipforaDrug-FreeAmerica"Youcouldlearnalotfroma

dummy.BuckleUp."—NationalHighwayTrafficSafetyAdministration"GettingThingsDone."—AmeriCorpsnationalserviceprogram"Thetoughestjobyou'lleverlo

ve."—UnitedStatesPeaceCorps"Stop,LookandListen-remembertheGreenCrossCode"—UKroadsafetyslogan"Thereareamillionandoneexcusesforn

otwearingasafetybelt.Somearerealkillers."—AmericanSafetyCouncil"ClickItorTicket"—NationalHighwayTrafficSafetyAdministrationPoliticsandadvocacy

"Objectsinyourmirrorarecloserthantheyappear."—JohnEdwardscampaignsloganinthe2004primarieswhenhewasstillrunningforpresident."It's

morningagaininAmerica"—ReaganforPresident,1984"St.Augustinefoundedit.Becketdiedforit.Chaucerwroteaboutit.Cromwellshotatit.Hitlerbombedit.T

imeisdestroyingit.Willyousaveit?"—CanterburyCathedralEducation"Amindisaterriblethingtowaste"—UnitedNegroCollegeFund"Theylaughe

dwhenIsatdownatthepiano,butwhenIstartedtoplay!"—U.S.SchoolofMusicMiscellaneous"Whenyoucareenoughtosendthev

erybest"—Hallmark"Theinstrumentoftheimmortals"—Steinway&Sons"Educationisaninvestmentandnotanexpense"-ParthoseDunt文章素材4A

mazedYou令人瞠目结舌的英文广告人们常抱怨国内学英语非常不方便,至少不能学到地道的英语表达。可是,是否英语国家里人们的语言表达就非常标准,非常地道了呢?任何人看了下面几则绝对真实的英文广告,我想都会瞠目结舌,因为广告者给我们的是模棱两可的信息。此时,语法绝

对已被践踏,唯一可依赖的只有直觉!裁缝广告Wedonottearyourclothingwithmachinery.Wedoitcarefullybyhand.我们不使用机器撕毁您的衣服。我们会小心翼翼地用手撕。(原意是要表达:我们不使用机器,以避免撕

毁您的衣服。我们会用手工小心地修补衣服。)家政广告Tiredofcleaningyourself?Letmedoit.厌倦自己洗澡了吗?让我来帮你洗吧。(原意是要表达:厌倦自己打扫房间了吗?让我来帮你做吧。)宠物广告Dogforsale:eatsanythingandisfondofchildre

n.出售小狗:不挑食,喜欢吃小孩。(原意是要表达:出售小狗:不挑食,喜欢与儿童相处。)二手车广告UsedCars:Whygoelsewheretobecheated?Comeherefirst!UsedCars公司:为什么要去

其它地方受骗呢?还是先来这里吧!(原意是要表达:UsedCars公司:为什么要选择去别的地方?当心受骗!还是先来我们这里看看吧!)招聘广告3-year-oldteacherneedforpre-school.Experiencepref

erred.幼儿园招聘3岁大的老师。有经验者优先。(原意:幼儿园招聘照看3岁幼童的老师。有经验者优先。)公益广告Illiterate?Writetodayforfreehelp.不识字吗?今天就写信请求得到免费帮助吧。(原意是要表达

:我们可以为不识字的人提供免费帮助。)二、图片素材

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